Roku is gearing up to stuff a bunch of exclusive and original programming into the Roku Channel — and the company has set the premiere date for its first licensed content on this front for the free, ad-supported streaming service.
“Cypher,” an FBI-set crime drama series, will premiere exclusively on the Roku Channel on March 19 in the U.S. and Canada. The seven-episode hour-long show, from Cairo-based Aroma Studios and United Bros., will be available to Roku Channel viewers for free. All episodes will drop simultaneously in binge-friendly fashion.
It’s just the beginning of a big slate exclusive content coming to the Roku Channel, which the company said doubled its U.S. audience to 61.8 million in the fourth quarter. Roku acquired global rights to more than 75 of original shows from Quibi, the startup headed by Jeffrey Katzenberg and Meg Whitman that went belly-up six months after launch. Roku plans to add the Quibi lineup,...
“Cypher,” an FBI-set crime drama series, will premiere exclusively on the Roku Channel on March 19 in the U.S. and Canada. The seven-episode hour-long show, from Cairo-based Aroma Studios and United Bros., will be available to Roku Channel viewers for free. All episodes will drop simultaneously in binge-friendly fashion.
It’s just the beginning of a big slate exclusive content coming to the Roku Channel, which the company said doubled its U.S. audience to 61.8 million in the fourth quarter. Roku acquired global rights to more than 75 of original shows from Quibi, the startup headed by Jeffrey Katzenberg and Meg Whitman that went belly-up six months after launch. Roku plans to add the Quibi lineup,...
- 3/11/2021
- by Todd Spangler
- Variety Film + TV
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