Former NBA player Baron Davis and his company UWish and MiMO Studio have partnered to launch MiMO Sports.
The new division is dedicated to creating sports-themed content for kids and families while inspiring positive family values and diverse storytelling.
“MiMO Studio is establishing itself as the creative destination for simple, authentic and diverse kid and family stories,” said Cyma Zarghami, MiMO founder and CEO. “We want to tell great kid stories with the sports they love as the backdrop with characters and athletes that are aspirational. By partnering with an elite athlete and family man like Baron and his UWish company, we are looking to be the creative destination for kid sports stories and pave the way for UWish’s foray into the kids’ content space.”
MiMO Studio will produce a wide range of content types that appeal to kids, including real life stories to sports themed scripted content under...
The new division is dedicated to creating sports-themed content for kids and families while inspiring positive family values and diverse storytelling.
“MiMO Studio is establishing itself as the creative destination for simple, authentic and diverse kid and family stories,” said Cyma Zarghami, MiMO founder and CEO. “We want to tell great kid stories with the sports they love as the backdrop with characters and athletes that are aspirational. By partnering with an elite athlete and family man like Baron and his UWish company, we are looking to be the creative destination for kid sports stories and pave the way for UWish’s foray into the kids’ content space.”
MiMO Studio will produce a wide range of content types that appeal to kids, including real life stories to sports themed scripted content under...
- 8/6/2020
- by Joe Otterson
- Variety Film + TV
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