Annie Awards Expand Reach in Evolving Animation World

  • Variety
The Annies, started by animation organization Asifa-Hollywood nearly 50 years ago as a dinner to honor toon veterans Max and Dave Fleischer, has today morphed into a major awards season event, honoring achievements in 32 categories as well as a number of juried kudos.

“We keep growing every year,” says Frank Gladstone, executive director of Asifa-Hollywood. This year it will be held on Jan. 25 at Royce Hall on the UCLA campus, its home for the past several years.

“Every year, for the last few years, we’ve had between 10% and 20% growth. Not only in how much it costs, because that’s true too, but in the amount of submissions. This year, we had almost 2,000 submissions. That’s a lot of submissions!”

More entries, more award categories, more impact, more cachet.

“We’re getting to be an award that people are paying attention to,” he says. “I saw a billboard the other day
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