McGough will provide strategic counsel, oversee finance, business affairs and physical production. Feig launched PictureStart in May with the focus of co-financing and producing content around the theme of “Discovery of Voice.” McGough will report to Feig.
“I truly believe in what Erik and his team have created with PictureStart and the platform they are giving to ‘discovery of voice’ storytelling,” McGough said in a statement. “I’m excited for this opportunity to build upon Erik’s vision.”
Also Read: Former Lionsgate Co-President Erik Feig Launches Media Company PictureStart
McGough joins PictureStart from Netflix where he oversaw the content strategy and analysis team for the streamer’s original film division. While at Netflix, he was responsible for key strategic initiatives as