Streaming Boom Boosts Global Toons

  • Variety
With the announcement that it’s planning an Oscar-qualifying theatrical run later this year for its first original animated feature, “Klaus,” Netflix fired a shot across the bows of rival studios. Just as Alfonso Cuaron’s “Roma,” which netted the streamer a trio of Academy Awards, raised the ante for streaming services in the live-action realm, the company’s feature animation ambitions have executives from DreamWorks Animation to the Mouse House taking note.

Netflix is developing an ambitious slate of animated features and series, while also beefing up its in-house animation studio. Amazon and Hulu, meanwhile, have both ramped up their acquisition and production of animated content, while other soon-to-launch Ott services — including Disney+ — are expected to fuel the toon boom.

The competition among content-hungry streamers has sparked a gold rush for producers and independent studios. What remains to be seen is how the rash of digital disrupters will transform
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