Cornucopia of Children’s Content Comes to Streaming Services

  • Variety
In the past decade broadcast networks mostly retreated to near the bare minimum of children’s programming that the Federal Communications Commission would allow. But in the past few months an influx of orders for kid-friendly content, specifically by streaming services, has made a seemingly cold genre suddenly hot.

In January, Hulu announced a revival of the popular “Animaniacs” for 2020 with a two-season, straight-to-series order. Amazon has been rolling out original children’s content for several years, most recently with the premiere of “The Dangerous Book for Boys,” a family series executive produced by Bryan Cranston. All the services mix original and acquired series. For Netflix that’s included such originals as “Julie’s Greenroom” and “Beat Bugs” mixed with acquisitions including “My Little Pony” and “The Cat in the Hat.”

“Streaming services are realizing for them to scale up their adoption they have to have a broad offering of
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