Whether or not award shows like the Golden Globes and the SAG Awards have an immediate impact on viewership, a strong night at either (or both) can drastically affect the future of a series. Low-rated shows like “Crazy Ex-Girlfriend
” and “Mozart in the Jungle
,” or even “30 Rock” and “Arrested Development
,” may not have earned follow-up seasons without the repeated embrace of the HFPA, SAG, and other appreciative awards shows that boosted their profile (and their respective networks’).
What matters, in the end, is more seasons; more work; more of what at least someone considers to be TV’s best of the best. The fact that a golden sphere on top of a podium or a bronze statue of a performer can contribute to talented creators continuing their passion projects is pretty special.
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In the peak TV age, it’s also important.