Mini Bio (1)
Award-winning director Chris Robinson delivers imagery for commercial, music video, feature film and digital platforms.
Robinson's commercial work includes campaigns for global brands like Reebok, Orange, Mountain Dew, Budweiser, Kodak, Gatorade, Apple, Coca-Cola, and Verizon. He recently completed the CaseMate "Right Case, Right Occasion" campaign featuring Selena Gomez, Common, & Fergie. The print, digital, & television concepts harmonized the distinct styles of each artist with a collection of fashionable phones cases offered by the brand. The three commercial spots debuted during the 2012 MTV VMAs.
Most recently, Chris added network series director to his credits by partnering with the brilliant comedian, Kevin Hart, for the new "un-reality" sketch-comedy series, The Real Husbands of Hollywood. The semi-scripted parody will premiere March 2013 on the BET network and stars talents such as Boris Kodjoe, Duane Martin, JB Smoothe, & Robin Thicke plus countless special appearances.
Robinson made his directorial feature film debut with ATL. The coming-of-age comedy drama starring Tip "TI" Harris and Lauren London was derived from an original story by Antwone Fisher. The film draws inspirations from the real-life childhoods of music producer Dallas Austin and TLC's Tionne Watkins, while growing up in Atlanta.
Chris has directed music videos for an array of musical genres like Jay Z, Rihanna, Linkin Park, Alicia Keys, Mos Def, Dave Navarro, Lil Wayne, Pharell, Eminem, Erykah Badu, Snoop Dogg, Lady Gaga, Wale, & Beyonce to name a few. His video for Erykah Badu's "Honey" won the 2009 Grammy Award for Best Music Video. In addition to the Grammy win, "Honey" won Best Direction at the 2008 MTV VMA's and at the 2008 BET Awards. Chris was also nominated for a Grammy for Nas' "One Mic" - a video whose images have lived on to be recognized for numerous other awards.
He has combined his cinematic aesthetic with his passion for community outreach to create the organization, RockCorps. RockCorps encourages volunteerism in young people by working with brands like Boost Mobile & Orange to channel the power of music and celebrity to show volunteering is a lifestyle - just like sports, music, fashion and gaming. As a founding partner and Creative Director, Chris Robinson has directed unforgettable multi-cam concerts in various cities around the globe.
- IMDb Mini Biography By: ROBOT FILM