The video, filmed in one long take, is notable for its use of slow and fast motion while the speed of the camera is apparently static, and the band continues to lip sync to the song in perfect rhythm.
The calculations required to work out the speed changes needed to properly lip sync caused massive delays on set, causing the band to nearly call off the entire plan.
The music video won an award for "most stylish video" at the 1998 VH1 Fashion Awards.
Billy Corgan's ex-girlfriend Yelena Yemchuck co-designed the costumes for the video. She previously directed the Smashing Pumpkins' music video for "Thirty-Three."