The untold story of the best selling puzzle toy, The Rubik's Cube, which goes on to symbolize an entire generation, change the face of communism, spawn an art movement and become a teaching tool for mathematics.

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The untold story of the best selling puzzle toy, The Rubik's Cube, which goes on to symbolize an entire generation, change the face of communism, spawn an art movement and become a teaching tool for mathematics.

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1 July 2015 (USA)  »

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CAD 500,000 (estimated)
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Rags to riches tale of a global phenomenon.
1 June 2016 | by (Australia) – See all my reviews

As a game designer myself, I was truly fascinated by this very well made and intriguing documentary. I also happened to be a child of the 70's and at the time was very drawn in by the mystery and global phenomenon of the Rubik's cube. From the humble beginnings of its inventor to how it became an overnight roaring success is just mind boggling. The documentary is important for anyone interested in inventing, marketing, advertising, patents, games, or just how to make things go viral. There are detailed interviews with all involved including Mr Rubik. Where are they now style insights. History of the time. I really loved this and highly recommend it.


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