Azhagu Raja, who owns a cable channel, always mocks Priya, who fails at everything. Eventually, love blossoms between them, but their families' bitter past becomes an obstacle to their marriage.
The film is centered around Azhaguraja (Karthi), his friend and adviser Kalyanam(Santhanam) who runs a little known TV channel. He falls head over heels for at first sight with Devi Priya (Kajal Aggarwal) daughter of a rich businessman and the rest of the story is how he wins her in the end.—Ajith Kumar