Mad Men: Season 6, Episode 12

The Quality of Mercy (16 Jun. 2013)

TV Episode  -   -  Drama
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Ratings: 8.6/10 from 478 users  
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Don renews his battle with Ted after seeing his relationship with Peggy, Sally interviews at a boarding school, and Pete discovers Bob Benson's background.



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Episode cast overview, first billed only:
Henry Francis (credit only)
Stan Rizzo (credit only)
Bobby Draper (credit only)


Another incident with company executives is the last straw for Ken in working on the Chevy account, most specifically in Detroit. While Ken will still retain account responsibilities in the office, the on the ground account responsibilities are given to Pete, who is buoyed by working on SC&P's most prestigious account. What Pete is not happy about is that Bob will still be working on the account, since Bob made a pass at him. As such, Pete calls Duck to tell him that he no longer wants to leave SC&P but that he wants Duck to find Bob another prestigious job lead but not necessarily find Bob that next job. After hearing back from Duck, Pete decides on a slightly different tact in dealing with Bob. Harry, still in California, gets news that Sunkist has reviewed their pitch and wants to get into TV, which would make their account much more lucrative than Ocean Spray. Despite the extra money, this move does not sit well with Ted, the creative lead for Ocean Spray. The work on Ocean Spray ... Written by Huggo

Plot Summary | Plot Synopsis








Release Date:

16 June 2013 (USA)  »

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Did You Know?


Ted mentions the iconic "plop plop fizz fizz" jingle used by Alka-Seltzer in their television advertising. The episode is set in the fall of 1968, but the Alka-Seltzer jingle didn't premiere until 1975. See more »


Features Dragnet 1967 (1967) See more »


The Porpoise Song
Music and lyrics by Gerry Goffin and Carole King
Performed by The Monkees
[Played under final scene and closing credits]
See more »

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User Reviews

6.12 ***1/2
17 June 2013 | by (United States) – See all my reviews

There is an ethical dilemma facing the guys in this interesting episode. They're on the verge of having accounts that compete with each other. What is there to do?

Imagine Bette giving her daughter her first cigarette? Am surprised they showed this. Sally's response that her father gives her nothing just shows her bitterness regarding what she witnessed her father doing in a previous episode.

We're up to the point in our story that Nixon is running for president again in 1968. His commercials are viewed on television.

Don proves how inventive and vicious he can be by using the name of a recently deceased colleague to get the firm out of a potential jam.

2 of 4 people found this review helpful.  Was this review helpful to you?

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