It's April 4, 1968. Ginsberg is on a date, one he didn't want to go on, but was set up by his father at the last minute as a total surprise to Michael. Many of the staff of both SCDP and CGC are at an advertising awards dinner. Both these events are unexpectedly interrupted when news breaks that Dr. Martin Luther King, Jr. has just been shot dead. Beyond the immediate shock of the news and the pall that it places over the general populace, it has more profound effects both personal and professional. People are concerned about general race rioting, which does occur. Don is concerned about Sylvia as she and Arnold are in D.C. where the violence seems to be worse than in other places. Abe is working on a story, one that could be the biggest of his career, on the local aftermath of the shooting for the New York Times. Black people, such as Dawn, are half expected by their employees not to come into work for their own personal safety. Henry has to assist in whatever his boss, New York ... Written by
Did You Know?
The Realtor tells Peggy that getting to her prospective apartment on the Upper East Side will be easier, and that its value will quadruple, once the Second Avenue subway is completed. Non-New Yorkers may not realize that this reference is meant to be a joke. This subway line was originally proposed in 1929 and efforts to fund it and build it have come and gone over the years with little result. At the time that scene in Mad Men was set (1968), funding had been secured but New York City's fiscal crisis in the 1970s caused construction to be halted for lack of funds. Construction didn't resume until 2007 and as of now (April 2013) the line still is not complete. See more
The sirens Don hears whilst standing on the balcony include the Federal E-Q2B. This particular electric siren, whilst accurate for modern FDNY apparatus was not in use in the 1960s: the correct siren would have been the electro-mechanical Federal Q2B. See more
Don't do anything stupid.
It's too late. I'm going to Harlem in a tuxedo.
L'Amour est Bleu
Music by André Popp
Lyrics by Pierre Cour
Performed by Paul Mauriat See more