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A commercial for two of the upcoming Lego Star Wars: The Force Awakens toys has popped up on Ebay less than a week before the big onslaught of Star Wars: Episode VII - The Force Awakens toys arrive in stores on Force Friday aka September 4.
The commercial, embedded below directly from YouTube, features Poe Dameron's (Oscar Isaac) black X-Wing fighter being pursued by Kylo Ren (Adam Driver) in his command shuttle. It brings back memories of the original Star Wars trilogy when Kenner Star Wars toy commercials ran frequently during cartoons.
"You can build the X-Wing and save the droid (Bb-8)," the ad boasts. "Load the weapons, climb aboard, open the wings, and blast into action... Watch out, it's Kylo Ren!"
Listen carefully to the commercial and you will hear Bb-8 chirping. Is this how Bb-8 will sound in the finished movie? If it's not exact then I suspect the sounds are pretty close. »
'Straight Outta Compton' poster. Weekend box office: 'Straight Outta Compton' to beat weak competitors, but still far from being top blockbuster directed by black filmmaker If you thought last weekend was bad at the U.S. and Canada box office, you should see what's in store for this weekend, Aug. 28-30, '15. For starters, only one movie, F. Gary Gray's sleeper hit Straight Outta Compton, is expected to earn more than $10 million. The rest – and that includes Zac Efron, Owen Wilson, Pierce Brosnan, and the Power of (Christian) Prayer – will perform quite powerlessly indeed. In case Straight Outta Compton reaches the box office gurus' estimated $15 million, it will get close to the $140 million mark. Bear in mind there's no guarantee that will happen; despite basically no competition, the drop-off rate of Gray's hip hopping film was steeper than expected last weekend. (See updated weekend box office estimates.) Now, some »
- Zac Gille
Lucasfilm and Disney have attracted more attention to the official Star Wars Instagram account by quietly uploading 15 seconds of footage from what might be the next Star Wars: Episode VII - The Force Awakens trailer that may or may not be right around the corner.
The footage combines scenes we've seen from previous trailers and TV spots with a couple new shots. The first features Rey (Daisy Ridley) standing in the woods and staring intently with emotion in her eyes toward the sky. Poe Dameron's (Oscar Isaac) rotund astromech droid Bb-8 shifts around behind her.
The second shot, and definitely the money shot, begins with Kylo Ren igniting his lightsaber in the woods as seen in the first The Force Awakens teaser trailer. Then the scene cuts to Finn (John Boyega), standing in the same woods and igniting Luke Skywalker's blue lightsaber to face Ren and looking nervous while doing so. »
"There has been an awakening..." Whoa! This isn't a full teaser trailer, but it is a nice new tease with some spine-tingling glimpses of new footage from Star Wars: The Force Awakens. Lucasfilm just dropped this onto the new Star Wars Instagram, and it's barely 15 seconds of footage. Finn lights up his lightsaber and Rey takes a glimpse upwards towards the sky with Bb-8 in the background. This is very exciting reveal, especially the hint that Finn and Kylo Ren might be going to battle in the forest. Hopefully we'll be seeing more soon and more is on the way. For now, feast your eyes on this quick glimpse of The Force Awakens. Here's the brief new footage from J.J. Abrams' Star Wars: The Force Awakens, posted on Instagram: You can still catch the second, full teaser trailer for Star Wars: The Force Awakens here. More soon. »
- Alex Billington
The slow burn marketing strategy for “Star Wars The Force Awakens” has been kind of ingenious. The photos and videos and plot details have been dropped with such precision that you barely notice a majority of them are from a small sliver of the actual runtime. All those photos of Finn and Rey, the chase scene with the Millennium Falcon, the image of Kylo Ren standing in front of a burning village at night? All from Jakku. Considering the trailer has also hinted at a lush planet and an ice planet, we’re probably not getting as much of the story as the sheer output of information would imply at first blush. That being said, Check Out These New Photos Of Finn And Bb-8! Empire Magazine unveiled the new images that are inside the latest print edition, on newsstands now. »
- Donna Dickens
Alongside human components like relative newcomers John Boyega and Daisy Ridley, Star Wars: Episode VII - The Force Awakens has one more new star in the making. Glimpsed in the trailers is the chirpy little "ball-droid" Bb-8, poised to become the R2-D2 for a new generation. "[It] stands almost singularly as a technical achievement that no one has yet matched," says Star Wars Creature Shop head Neal Scanlan.Force Awakens director J.J. Abrams has been a passionate advocate of practical effects wherever possible on the film, with Bb-8 a prime example of the model work and engineering wizardry that's been championed over and above CG animation this time out.The droid began life as a quick Abrams sketch. "J.J. wanted something rolling on a sphere," so I tried a lot of different designs developing that idea,” Concept Designer Christian Alzmann tells Lucasfilm's Dan Brooks. "He would give direction on the kinds of shapes to use, »
Touted as the world’s first global live toy unboxing event, the Mouse House will launch an 18-hour online marathon starting Sept. 3 that employs YouTube stars opening toy boxes online.
“‘Star Wars’ toys have always played an important role in how our fans interact with the saga,” said Lucasfilm president Kathleen Kennedy. “They’ve inspired multiple generations to relive the experience of the movies and to create new adventures all their own. These spectacular ‘Star Wars: The Force Awakens’ products will continue that tradition.”
The event will start in Sydney, Australia, and continue through Asia, Europe, North America and South America. Retailers around the globe will open their door at midnight on Sept. 4 — dubbed “Force Friday” — to sell the new “Star Wars” merchandise.
The event will also be »
- Dave McNary
Empire was true to their word and offered up a new exclusive sneak peek at Star Wars: Episode VII - The Force Awakens ahead of their big cover story release this upcoming Thursday, August 28.
The first of what could be three consecutive teases leading into Thursday features the villain Kylo Ren (Adam Driver) wielding the crudely constructed lightsaber by his own hand. This isn't the first image of Ren nor will be the last. But it does show the thorn in the Resistance's side in a previously unseen light.
Thus far we've seen Ren landing at night on the desert planet of Jakku and roaming the snowy planet where the First Order Starkiller base is located. This is the first time we've seen him on the lush wooded planet where a major battle will take place per the second trailer. This planet is rumored to be where Maz Kanata's (Lupita Nyong'o) castle comes into play. »
A Jedi Knight? Jeez, I’m out of it for a little while, everyone gets delusions of Star Wars Bits. This edition of news from a galaxy far, far away includes: Spy set photos revealing X-Wings in Star Wars: Rogue One, some cool fanmade artwork with Obi-Wan Kenobi, and new excerpts from books part of […]
The post Star Wars Bits: Rogue One X-Wings, Journey to Force Awakens Excerpts, Grand Moff Tarkin and More appeared first on /Film. »
- Ethan Anderton
On Thursday, August 27, Empire magazine will release a special winter preview edition with a spotlight on none other than Star Wars: Episode VII - The Force Awakens. This issue will undoubtedly provide some new imagery and information from the film along with additional insight from J.J. Abrams, Kathleen Kennedy and others.
It's hard to pack all the cool key players in the film onto one cover so Empire went ahead and created two. Each of the Star Wars: The Force Awakens Empire covers will be sold separately so get them while they're hot.
The first cover revealed online favors the Dark Side and features Kylo Ren (Adam Driver), Captain Phasma (Gwendoline Christie) and General Hux (Domhnall Gleeson) standing in front of the docking bay of a New Order Star Destroyer. Ignore the classic Stormtroopers in the foreground as I highly doubt they're in the film.
Naturally the second cover »
That's a wrap on Captain America: Civil War principal photography as tweeted on Saturday by Marvel co-president and producer, Louis D'Esposito. At this stage the film will move into post production in anticipation of its May 6, 2016 release date.
With Captain America: Civil War now a little over eight months away from release, we are well within the window of when Disney and Marvel will drop the first Captain America: Civil War into the public domain. A trailer debuted during Disney's D23 earlier this month to a standing ovation but said footage has not yet been seen outside the event's walls.
We'll definitely get a Captain America: Civil War trailer sometime between now and the end of the year. The very latest I would expect to see it is attached to Star Wars: Episode VII - The Force Awakens on December 18. It will sting a little if we have to wait »
Friday, September 4, 2015 will be a day long remembered for anyone longing to own merchandise from Star Wars: Episode VII - The Force Awakens. The marketing term for this day is Force Friday, and starting at midnight in select stores you'll be able to purchase a bevy of Star Wars: The Force Awakens goodies ranging from toys to bed sheets and everything in between.
The most wanted Star Wars: The Force Awakens products come from Hasbro where action figures, lightsabers, and even a six-inch scale First Order Tie Fighter are ready to land on shelves. The Hasbro Star Wars: The Force Awakens Force Friday toys lineup is impressive, and only today did the entire lineup become available online for the first time.
Someone has uploaded an imgur album spanning 63 pages that includes the entire Hasbro Star Wars: The Force Awakens Force Friday toys lineup. There will be »
Can't get enough "Star Wars"? Well, "Star Wars: The Force Awakens" star John Boyega has tweeted out the cover for the Empire winter preview featuring the film's young leads taking on the mantle of the light side of the force - Boyega, Daisy Ridley, and Oscar Isaac. The dark side version of the cover was revealed earlier today. It serves up a another look at this generation's heroic trio. If we wanted to, we could try to make something of the quote that accompanies the image. "The force is strong in my family. My father had it...My sister has it. You have that power, too." We do quite a bit of speculating about the familial relations with one of the key characters representing the dark side of the force in the video below. Take a look at the cover below: And here's the cover pic.twitter.com/v4dczKiiTg »
- Roth Cornet
Hasbro has released a full catalog of Star Wars: The Force Awakens toys that are coming out on Force Friday, which takes place on Midnight on September 4th 2015. Most of the toys are pretty much spoiler free as it seems J.J. Abrams and the creative team is limiting the early merchandising to mostly the […]
- Peter Sciretta
Just in case you didn't know, Star Wars fans go kind of nuts for the franchise. Over the last few months, they've gone above and beyond in their attempts to try and acquire every little ounce of information regarding the upcoming seventh installment to the relatively successful series. But there's one character that they're not going to get any information on until the film's opening day: Lupita Nyong'o's Maz Kanata. While speaking to Fandango at the D23 Expo 2015 last weekend, the Oscar-winning actress did a very good job keeping details of her character firmly under wraps. Before then emphasizing that she doesn't think we'll get to see Maz Kanata in all her glory until we see the finished version of Star Wars: The Force Awakens on the big screen. Lupita Nyong'o explained: Well, the easy part is you don't »
One of my personal favorite reveals from D23 this past weekend without any new Star Wars: Episode VII - The Force Awakens footage was the first official Rogue One: A Star Wars Story cast photo. This wasn't the cast smiling and joking in a staged photo shoot somewhere off-set fabrication. What we got was taken on an intricate set laced with nostalgia featuring a collection of heroes the likes of which we haven't seen since Han Solo was introduced in the Mos Eisley cantina.
Disney and Lucasfilm knew this image was gold when they released it so they put out a super high-resolution version suitable for print publication. The resolution allows us to zoom in and take a look at some of the finer details the image offers, whether intentionally or not.
Below are my observations after staring at the Star Wars: Rogue One cast photo for far too long. »
The good news for Marvel fans from Disney's D23 this past weekend is that Disney Interactive finally named the Disney Infinity 3.0 Marvel Play Set is called Marvel Battlegrounds. The bad news is that this Play Set won't arrive in stores until March 2016, though that could turn out to be good news if my speculation pans out.
From a marketing standpoint it makes perfect sense to push the Disney Infinity 3.0 Marvel Play Set into 2016 so that Star Wars and especially the Star Wars: Episode VII - The Force Awakens Play Set gets top billing for the holiday shopping season. Besides, the Ultron and Hulkbuster figures (pictured above) are confirmed for release on November 3 so there's something new for the Marvel brand to put under the Christmas tree.
Fast-forwarding to March 2016, that's less than two months before Captain America: Civil War arrives in theaters on May 6 and subsequently sets the box office on fire. »
Disney and Lucasfilm have unveiled the first poster for "Star Wars: Episode VII - The Force Awakens," with artwork by the legendary Drew Struzan. Check it out below. The new installment, which picks up three decades after the events of "Return of the Jedi," brings back Harrison Ford, Carrie Fisher, Mark Hamill, Kenny Baker (R2-D2), Peter Mayhew (Chewbacca), and Anthony Daniels (C-3Po). "Star Wars: Episode VII - The Force Awakens" is directed by Jj Abrams and is set to hit theaters on December 18th. Poster: (click to enlarge) »
Attendees at the Disney Live Action D23 panel on Saturday were treated to a special going away present. As revealed at the panel's conclusion, each attendee was given an exclusive Star Wars: Episode VII - The Force Awakens poster from famed artist Drew Struzan that will never be sold to the general public.
The idea behind the poster was to give fans a special takeaway that they couldn't get anywhere else, especially considering they had to stand in line for hours just for a shot to get into the panel that also featured Marvel and Disney films. It was a special gift from director J.J. Abrams and Lucasfilm president Kathleen Kennedy.
Struzan's artwork features Finn (John Boyega) with a lightsaber, Rey (Daisy Ridley) with her now signature staff, Kylo Ren, Tie Fighters and X-Wings, and Harrison Ford as Han Solo. A couple callbacks to the Original Star Wars Trilogy are »
After this year's highly anticipated Star Wars: Episode VII - The Force Awakens, the next spinoff in Star Wars stories (so named at this weekend's D23 event) is Star Wars: Rogue One. We know a few details about the film - it stars Felicity Jones and Diego Luna - and now we have the first image from Disney (and also news that shooting has kicked off). The first shot shows off cast members Jones, Luna, and more, and we can see that the movie is firmly entrenched in the franchise's look - and also displays the distinctive touch of director Gareth Edwards (known for Godzilla). Check out the picture, and get excited for more news about the December 2016 film. »
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