In February 2008, Polaroid announced that it was ceasing production of instant film. 'Time Zero' is a documentary that tells the story of the last year of Polaroid film in three acts. Act I introduces the 'magic' of Polaroid through the perspective of Polaroid artists and former employees of the corporation. Act II begins with the discontinuation of instant film and covers the grass-roots movement to keep it alive. Act III centers on 'The Impossible Project' and follows their against-the-odds effort to reinvent instant film. Written by
Did You Know?
The girl in the park wandered into the shoot out of curiosity. Dan Weissman took her picture, perfectly illustrating what he was describing about the social nature of instant photography. It took 45 minutes to get releases from the children's parents. See more
With a lot of the good things that you love, they leave you.