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Mr. Viral (2012)

7.9
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Mr. Viral is a dark comedy satire meets revenge thriller about viral marketing and the Internet. It's a story of revenge, gone viral. In the trenches of a struggling prominent advertising ... See full summary »

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Title: Mr. Viral (2012)

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Storyline

Mr. Viral is a dark comedy satire meets revenge thriller about viral marketing and the Internet. It's a story of revenge, gone viral. In the trenches of a struggling prominent advertising agency, three un-happy ad execs become preoccupied with their secret online social lives. A brilliant but jaded former creative director attempts to outdo his smarmy replacement and show the world its true face, through his twisted viral marketing campaigns. Secretly, he re-brands his agency's top family products, selling children's toys as sex toys and adult diapers as kinky wear, building an epic cult following online and inspiring a massive rivalry between agency and anarchy. Meanwhile, a suspicious gay account girl is desperate to uncover her wife's infidelity, but discovers the cruelty of e-stalking in the process. All the while, a lonely, middle-aged accountant searches for love on the Internet, but learns a harsh lesson about love in cyber space. All three stories become linked by the ... Written by Janine Short

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Comedy | Drama | Thriller

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22 September 2012 (Canada)  »

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User Reviews

 
Well worth looking for!
3 October 2012 | by (Canada) – See all my reviews

I saw this movie recently at the Calgary International Film Festival. I had read a little about the story, and it seemed like a fun movie to check out..I was right! Billed as a dark comedy satire, the movie concerned an ad agency at a crossroads. The new creative team is poised to take over the reins of the agency's ad campaigns with their modern but annoying strategies for success, leaving the old head of creative in a tiny insignificant role at the company. Success seems easy for the new team... or is it? A battle between the crass young ad men and the seasoned veteran heats up, and all bets are off..

This was a great little ride, and went places that you wouldn't expect from the beginning of the movie. Some drama, some mystery, some comedy, and a little sex... what else could you ask for? Definitely worth catching when it gets to your town!


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