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Scatter My Ashes at Bergdorf's (2013)

 -  Documentary  -  3 May 2013 (USA)
5.6
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Ratings: 5.6/10 from 320 users   Metascore: 55/100
Reviews: 6 user | 25 critic | 14 from Metacritic.com

A documentary on the Manhattan department store with interviews from an array of fashion designers, style icons, and celebrities.

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Title: Scatter My Ashes at Bergdorf's (2013)

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Storyline

It's the most mythic of all American emporiums - and the scene of many an ultimate fashion fantasy. Now audiences get a rarified chance to peek behind the backroom doors and into the reality of the fascinating inner workings and fabulous untold stories from Bergdorf Goodman's iconic history in Scatter My Ashes at Bergdorf's. Written by Anonymous

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imperative in title

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If fashion had a home, this would be the address.

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Documentary

Motion Picture Rating (MPAA)

Rated PG-13 for a brief sexual reference | See all certifications »
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Release Date:

3 May 2013 (USA)  »

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Scatter My Ashes at Bergdorf's  »

Box Office

Opening Weekend:

$39,630 (USA) (3 May 2013)

Gross:

$496,868 (USA) (19 July 2013)
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User Reviews

 
This is not a fashion documentary
2 July 2013 | by (California) – See all my reviews

I must disagree with the naysayers. I enjoyed this documentary. And I think that those who knock it are doing so from a starting point of viewing it with the expectation that it is a fashion documentary. It is not that. This is a documentary of Bergdorf Goodman. A retailer.

I think that anyone who has an appreciation of history and art will enjoy this film. Bergdorf Goodman is a success story, known the world wide. It's a family owned department store that broke new ground in many ways -- in business understanding and scope, in architecture, marketing, mentoring, sales, window art, and building a phenomenally loyal clientele. In essence, this is a documentary of an American family owned business success. Part of that success has been to discover designer talent, teach and mentor them, create a Designer and a Line. You'll notice that every designer interviewed is both radiant and reverent when discussing Bergdorf Goodman. No one could have done what BG did for their career, except BG. And they know that.

I was surprised at how much I enjoyed the coverage of the window displays. The behind the scenes work and artistry that go into that is a revelation. And a celebration.


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Worth watching for the creation of the seasonal window displays.... plume_rider
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