Once Upon a Time (2011– )
- Mary Margaret Blanchard (Snow White): Blanchard derives from the French word "blanc" or "blanche" for white. The name "Mary Margaret" is from a real-life woman believed to be the inspiration of the Snow White character named "Maria Sophia Margaretha Catharina Freifräulein Von Erthal" (born on June 15, 1729 in Germany.)
- Regina Mills (Evil Queen): Regina is a Late Latin and Modern Italian feminine noun and name meaning "Queen". Regina's grandfather was a Miller so that is a connection to her last name.
- Mr. Gold (Rumpelstiltskin): Rumpelstiltskin spun straw into gold in his story.
- Ruby (Red Riding Hood): A ruby is a pink to blood-red colored gemstone.
- Ashley Boyd (Cinderella): Cinders precede ashes in the burning process. Boyd derives from the Gaelic word "buidhe" meaning yellow-haired.
- Sidney Glass (Mirror): Because another word for mirror is glass or looking glass. Also, his newspaper is called The Mirror. Sidney's character as the Queen's minion trapped in a mirror parallels a genie trapped in a lamp as a master's servant; the name Sidney refers to Sidney Sheldon, the creator of I Dream of Jeannie (1965)
- Archie Hopper (Jiminy Cricket): Crickets often hop to get around. Also, crickets are sometimes called hoppers.
- Jefferson (The Mad Hatter): The group Jefferson Airplane has a song called "White Rabbit" which uses imagery from the "Alice in Wonderland" tales
- Paige (Grace) In the real world the Hatter's daughter is named Paige but in the other her name is Grace. Grace Slick was a member of Jefferson Airplane and writer of "White Rabbit".
- Dr. Whale (Dr. Frankenstein): In his fairy tale world he is Dr. Victor Frankenstein. In the real world James Whale was the director of the original Universal Frankenstein and its sequel Bride of Frankenstein.