4 items from 2014
Rumor has it that the Super Bowl is all about the NFL, but the frenzied sharing of 2014's game day ads says otherwise. In the days following the famous scrimmage, it's often the moments that have little to do with football that prompt the most discussion. To find the Super Bowl's best moments off the clock, Logo TV polled over 2,000 viewers on their favorite game day events that didn't involve pigskins or forward passes. The results uncovered strange stunts, touching commercials and an awe-inspiring rendition of "The Star-Spangled Banner." Matthew Broderick's Ferris Bueller Commercial (Super Bowl Xlvi, 2012) "I'm Going »
- Kelli Bender
Forget football, what Super Bowl Sunday’s really about is all the fireworks that happen around the game. Whether it’s some halftime show antics or some post-game dissing, football’s biggest night has always been full of drama.
You don’t have to like football to like the Super Bowl. That’s because any given year, the lights can go out, or someone’s nipple can pop out, or a certain quarterback’s wife can spew out a post-game rant. Without further ado, here are the Super Bowl moments from over the years that really stand out.
The 6 Most Shocking Super Bowl Moments
It didn’t take long for The Boss to make a lasting impression during his Super Bowl Halftime Show. While his band rocked on, Bruce got a running start and slid on his knees across the stage… »
- Andrew Gruttadaro
The Seattle Seahawks and the Denver Broncos aren’t the only entities who have a lot at stake when Super Bowl Xlviii debuts on Fox this Sunday (weather permitting).
With 30-second spots in the game going for around $4 million a pop, a lot of different media properties and sponsors are under extreme pressure to perform. Fox will want to do all it can to keep viewers tuned past halftime while taking advantage of the massive audience to hype everything from new programs to other ventures from its parent company, 21st Century Fox. Marketers will be under the gun to prove the millions they plunked down to appear in the game do more than generate retweets, Facebook likes and YouTube views. Social-media chatter is fun to note, but there’s little direct correlation between trending on Twitter and notching a revenue windfall for the first quarter.
Who’s feeling the heat? »
- Brian Steinberg
Arnold Schwarzenegger A Ping-Pong Pro For Bud Light
The short, 10-second clips don’t reveal much about the larger commercial, but the teasers do feature Schwarzenegger in a blond wig, tight gym clothes, waving around a ping-pong paddle. “Whatever is coming,” reads the tagline at the end of the teaser, playing on the popular Game of Thrones tagline, “Winter is coming.”
Schwarzenegger will likely play a big part in the ad. He is being paid a reported $3 million.
A teaser featuring Cheadle has him standing in a hallway with a llama, making them ‘Donnie Llama.’
Finally, the last few teasers feature Watts, a comedian, acting as a DJ in what appears to be a Bachelorette party limo.
Bud Light #UpForWhatever
“Our six Super Bowl ad teasers give viewers a peek behind the curtain, »
4 items from 2014