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TrustNordisk Gearing Towards More Creative Involvement (Exclusive)

19 November 2015 11:53 AM, PST | Variety - Film News | See recent Variety - Film News news »

TrustNordisk, the Scandi sales powerhouse handling most of the Nordics’ highest-grossing, critically-acclaimed movies (“The Salvation,” “The Last King” and “The Wave”), is poised to expand its role beyond international distribution and get more creatively involved in projects.

Speaking to Variety, TrustNordisk CEO Rikke Ennis, said the company was looking to use its in-house ressources to initiate and package two to three projects per year, on top of movies it picks up for international sales.

“We’re aiming to act like a studio and add significant value to projects by being more involved in the creative process as early as possible – even at treatment stage,” said Ennis. “We have accumulated tremendous knowledge of the talent pool and the international market and we know what sells,” Ennis added.

The idea, explained Ennis, is to form a stronger bond between production and sales to come up with “either prestige films or big-scale projects” that can work internationally. »

- Elsa Keslassy

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2015 | 2014

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