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8 items from 2011

Sound-Off: Black Women on Oprah's Own Network

4 January 2011 11:00 AM, PST | Essence | See recent Essence news »

Like literally one million other Americans, I spent a chunk of my New Year's day tuning in to the launch of Oprah Winfrey's new cable television network, Own. For hours, my bestie and I Iaid in my living room glued to the flat screen. Somewhere after "Master Class" featuring Jay-z (picture HBO's "The Black List" with an hour dedicated to each of your favorite subjects) and before the end of "All Access Pass: Season 25: Oprah Behind the Scenes," I had a revelation: "Not too many Black folks in the Oprah empire, huh?"... Here's what you had to say: Teri commented via Facebook: "She's been on TV for 25 years and has been very generous to many people... " April wrote via Facebook: "She has an obligation to keep being successful so the next black woman can follow..." »

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Oprah Winfrey's Own Network Ratings Show Promising Start

3 January 2011 3:01 PM, PST | | See recent x17online news »

Los Angeles, California (X17online) - Own: Oprah Winfrey Network premiered well over the New Year's holiday weekend, earning one million viewers in it's first night of primetime. Own's second day drew a primetime average of 822,000 viewers, a 18% drop from premiere night, but it was a dramatic improvement over Discovery Health which Own replaced. The most watched program was the two-hour debut of Season 25: Oprah Behind the Scenes, which follows the final season of Oprah's daytime talk show. The episode premiered with 1.2 million viewers on Jan.1. Behind the Scenes propelled Own to third place in the time period among all cable networks in women ages 25-54. Surprisingly, the most hyped new Own series, Oprah Presents Master Class was the lowest-rated program with the first episode featuring Jay-z averaging a mere 602,000 viewers. Own is now available in 67% of U.S. homes and 80% of cable homes. »

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Ok Start For Oprah's Own Cable Network

3 January 2011 2:42 PM, PST | Deadline TV | See recent Deadline TV news »

In its first night of primetime on Jan.1, Own: Oprah Winfrey Network averaged 1 million viewers, a respectable number, especially on a holiday Saturday night. On Day 2, the co-venture between Oprah's Harpo and Discovery Communications, drew a primetime average of 822,000 viewers, a 18% drop from premiere night. That was still a dramatic improvement over the channel Own replaced, Discovery Health, which averaged 252,000 viewers in primetime last year. (But with a price tag of $200 million, Own had been under pressure to perform right out of the gate.) What is the biggest draw on the new network so far? Oprah's old syndicated show. The two-hour debut of Season 25: Oprah Behind the Scenes, which chronicles the final season of Oprah's daytime talk show, was the most watched Own program in the first 2 days, posting a 1.2 million viewers at 8 Pm on Jan.1 and propelling Own to third place in the time period »


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'Oprah: Behind the Scenes' performs well for Own

3 January 2011 2:18 PM, PST | EW - Inside TV | See recent - Inside TV news »

The Oprah Winfrey Network had a respectable start in prime time on Jan. 1, earning a third place spot behind Espn and USA among women 25-54 from 8 to 10 p.m, according to fast nationals provided by the cabler. Own kicked off its first night of programming with Oprah: Behind the Scenes, which attracted 1.16 million viewers from 8 to 9 p.m. It came in third place among women 25-54 in the timeslot with a 1.1 rating. Each 25-54 ratings point is worth 62,820 persons nationally.

A second original episode of Behind The Scenes at 9 p.m. averaged 1.19 million viewers and also earned a 1.1 rating »

- Lynette Rice

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Sound-Off: Why Oprah's Own Is a Historic Moment

3 January 2011 11:30 AM, PST | Essence | See recent Essence news »

There was more than the new year to celebrate this past weekend as Oprah debuted Own: The Oprah Winfrey Network. So far, reviews of the queen of talk's cable network have been at both ends, some very positive, and others highly critical. New York Times TV critic Alessandra Stanley calls the network "a place where cynicism takes a holiday and mockery hasn't yet been invented," while The Root's Jennifer Mabry wonders why the Oprah hasn't created more programming catering to "upwardly mobile, upper-middle-class Black folk..." Here's what you had to say: Shawn commented via Facebook: "Loved it, saw Jay-z Master Class story and it was awesome!" Evana wrote via Facebook: "I was never a faithful viewer of Oprah but I love the new channel." »

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Oprah Winfrey network earns early raves

3 January 2011 5:41 AM, PST | | See recent news »

By Sean O’Connell Oprah Winfrey welcomed 2011 by launching her eagerly anticipated Own Network and, so far, the critics are being kind.

Critic Alessandra Stanley wrote in the NY Times that the new network “was most striking for what it lacked: nowhere in that opening gush of feel-good highlight reels, self-improvement plans, spiritual quests, aha! moments, celebrity master classes, and people finding their truths and living their own best lives was there a snicker of malice or a hint of raillery.”

Own, Stanley continued, is “a place where cynicism takes a holiday and mockery hasn’t yet been invented.”

That sounds very much in tune with the tone of Winfrey’s long-running, beloved daytime talk show, which frequently promoted but only occasionally probed.

It’s the first step in Own’s journey. The Philly Daily News reports that future endeavors for the network include:

- A reality series on the wind down, »

- Sean O'Connell

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Oprah Winfrey network goes On Air

1 January 2011 5:11 AM, PST | Filmicafe | See recent Filmicafe news »

Oprah Winfrey's network has begun not with a bang but with redeclared purpose by the Queen of Daytime for her new round-the-clock cable channel venture.After years in the planning and months of hype, the moment of launch on Saturday at 12 noon Est was rather quiet.Buried in the middle of a holiday weekend (though boasting the numerically catchy date 1-1-11), The Oprah Winfrey Network, or Own for short, arrived free of glitz with a one-hour preview special hosted by Winfrey, host of the syndicated "The Oprah Winfrey Show." She offered a hearty overview of the live-your-best-life fare she will curate across the network's schedule in the days ahead and further down the line.The strategy seemed that of a soft opening, aimed at whetting viewers' appetites so they regularly come back and sample the network's expanding menu of new shows as they roll out.&quot »

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What To Watch On Oprah’s New Network

31 December 2010 4:26 PM, PST | ShadowAndAct | See recent ShadowAndAct news »

Oprah Winfrey launches her new network, Own, at 12 midnight, tonight, in 85 million homes!

If you’d like to know whether your cable TV carrier will carry the channel, Click Here to find out. Mine (Cablevision) will, so I’ll be checking things out.

The folks at have compiled a list of what they deem worth watching on the new network, and I posted them below for your perusal:

Countdown to Own

12 a.m.- 12 p.m.

Countdown to the historic launch of Own with messages from the networks’ stars and previews of what’s to come.

Oprah’s Guide to Own: The New Oprah Winfrey Network

12 p.m.

In this 60-minute special, Winfrey gives viewers a sneak peek of her favorite shows slated to premiere on Own and explains the network’s mission to “entertain, inform and inspire people to live their best lives.”

Sneak Peek: Kidnapped by the Kids

1 p. »

- Tambay

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