The Greatest Movie Ever Sold (2011)

A documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement.

Director:

Morgan Spurlock

Writers:

Jeremy Chilnick, Morgan Spurlock

Stars:

J.J. Abrams, Peter Berg, Paul Brennan

3 nominations.

Cast

Credited cast:
J.J. Abrams	...	Himself
Peter Berg	...	Himself
Paul Brennan	...	Himself
Noam Chomsky	...	Himself
Jimmy Kimmel	...	Himself
Rick Kurnit	...	Himself
Mark Crispin Miller	...	Himself
Ralph Nader	...	Himself
Brett Ratner	...	Himself
Antonio Reid	...	Himself
Morgan Spurlock	...	Himself
Quentin Tarantino	...	Himself
Donald Trump	...	Himself
John Wells	...	Himself

Storyline

A documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement.

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Plot Keywords:

advertising | product placement | movie in title

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Taglines:

He's not selling out, he's buying in.

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Genres:

Documentary | Comedy

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Motion Picture Rating (MPAA)

Rated PG-13 for some language and sexual material

Details

Official Sites:

Official Facebook Official site

Country:

USA

Language:

English

Release Date:

24 August 2011 (Iceland)

Also Known As:

POM Wonderful Presents: The Greatest Movie Ever Sold

Box Office

Budget:

$1,500,000 (estimated)

Opening Weekend:

$118,294 (USA) (22 April 2011)

Gross:

$638,476 (USA) (26 August 2011)

Company Credits

Production Co:

Snoot Entertainment, Warrior Poets

Technical Specs

Runtime:

90 min

Color:

Color

Did You Know?

Trivia

The soundtrack includes Moby's "Run On" from the album "Play", the first album ever to have all its tracks licensed for use in movies, TV shows and commercials.

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Connections

References Power Rangers Turbo (1997)

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Soundtracks

"Jump The Fence"
Written and Performed by Eric V. Hachikian
Courtesy of First Frame Music

User Reviews

A Brilliant Satire of Product Placement

Morgan Spurlock has delivered a fascinating satire of the process of placing products into movies and the ubiquitous nature of advertising in our society. He takes us inside the process by showing us what it takes to make a movie and to gain corporate sponsorship for it. He allows us to see the process by getting corporations to underwrite his movie about product placement. He uses humor – as he did with fast food in Super Size Me - to point to the insidious way into which advertising has slipped into film-making and become a major part of its profit model of film making. He isn't the first one to do this, of course. Feature films like Thank You for Smoking and The Truman Show have pointed out this phenomenon. Steve Colbert has also does so regularly on his show. Still by putting it into a documentary form, Spurlock has taken the critique to a new level. The sponsoring companies will likely benefit through their association with his humorous critique of corporate America. The movie-going public will benefit if they become more cognizant of the pervasive nature advertising in films. Spurlock has shown us yet again that it is much easier to get the public to listen to critiques our economic system if they are delivered with a good-natured sense of humor.