I Hate Luv Storys (2010)

Jay doesn't believe in love Stories, and Simran, is a girl who's in love with the idea of Love itself.

Director:

Punit Malhotra

Writers:

Vishal Dadlani (lyrics), Kumaar (lyrics)

Stars:

Imran Khan, Sonam Kapoor, Sammir Dattani

9 nominations.

Cast

Credited cast:
Imran Khan	...	Jay Dhingra
Sonam Kapoor	...	Simran
Sammir Dattani	...	Raj Dholakia
Samir Soni	...	Veer Kapoor
Kavin Dave	...	Kunal
Bruna Abdullah	...	Gisele
Adam Aseem Tiwari	...	Nikhil (as Aseem Tiwari)
Aamir Ali Malik	...	Rajiv (as Aamir Ali)
Pooja Ghai	...	Priya
Ketki Dave	...	Simran's mom
Anju Mahendru	...	Mrs. Dhingra
Shireesh Sharma	...	Simran's dad
Khushboo Shroff	...	Nidhi
Rest of cast listed alphabetically:
Rohit D'Souza	...	Peter
Avantika Malik Khan	...	Special Appearance

Storyline

Born from a Gujarati mother and a Punjabi father, Mumbai-based Bollywood Art Director, Simran, is in love with her childhood sweetheart, Raj Dholakia, who is also her mother's choice. Then her employer, Veer Kapoor, assigns a slacker-Casanova, Jay Dhingra, to work as her subordinate. Jay turns on his charm - albeit in vain - and almost gets fired. Both eventually patch-up and get engrossed in the making of a movie 'Pyar Pyar Pyar'. During the filming, Simran admits that she has fallen in love with him, and even breaks up with Raj, but Jay rejects her. Heartbroken, she returns to Raj - who welcomes her back, and they are all set to wed. It is then Jay realizes that he may be in love, and wants to meet and apologize to her.

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Genres:

Comedy | Drama | Romance

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Details

Official Sites:

Official site

Country:

India

Language:

Hindi

Release Date:

2 July 2010 (India)

Also Known As:

Utálom a romantikus filmeket

Filming Locations:

India

Box Office

Budget:

INR 100,000,000 (estimated)

Opening Weekend:

£202,907 (UK) (2 July 2010)

Gross:

$847,993 (USA) (30 July 2010)

Company Credits

Production Co:

Dharma Productions, UTV Motion Pictures

Technical Specs

Runtime:

129 min

Sound Mix:

Dolby Digital

Color:

Color Color (Technicolor)

Did You Know?

Trivia

Imran Khan's and Sonam Kapoor's one of the hits in their bad days.

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Goofs

When Imran Khan is having dinner with Sonam Kapoor and her fiancée in New Zealand, he receives a call from his mother back in New Delhi, India. But the phone clearly displays a number from New Zealand, the place where this scene was filmed.

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Connections

Features Dilwale Dulhania Le Jayenge (1995)

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Soundtracks

Jab Mila Tu
Lyrics by Anvita Dutt Guptan
Music by Vishal Dadlani and Shekhar Ravjiani
Performed by Vishal Dadlani

User Reviews

Don't demand too much, and you'll be happy...

It's been several months since we've seen anything frothy and fun from Dharma Productions and Karan Johar. Karan attempted achieving cinematic maturity with his "Kabhi Alvida Na Kehna" and "My Name is Khan", but, frankly, his earlier "K" movies were a lot more fun: "Kuch Kuch Hota Hai" and "Kabhie Khushi Kabhi Gham", mainly because they had Shah Rukh and Kajol in unadulterated romantic mode. Over the past couple of years, Karan Johar has shrewdly mentored new, younger talent, and produced a number of maiden efforts for debutant directors: the charmingly silly "Dostana", the pitch-perfect "Wake Up Sid!" ("Wake Up Sid!" and "Luck By Chance" are the BEST debuts in recent Hindi film history), and the slick "Kurban".

Similarly, "I Hate Luv Storys" boasts a freshly minted director, Punit Malhotra, nephew of Manish Malhotra, the designer who has kept Hindi film heroines in sequins and chiffons for over a decade. The new film put me off with its gimmicky misspelled title, but I enjoyed watching Sonam Kapoor in "Delhi-6" and Imran Khan in "Jaane Tu…ya Jaane Na", so I trooped off to catch it on opening day in North America.

For a film whose protagonist claims to be anti-romantic clichés as defined in Hindi masala films, it certainly takes a lot of artistic license with reality of the kind that you and I experience most of the time. Simran, the leading lady, is a movie art director who works for the most successful director of formulaic Hindi blockbuster love stories, while mono-lettered J (for Jayant Dhingra– but that's not hip)—the self-styled "cool dude" hero—is an Assistant Director, with aspirations of directing "real" cinema real soon but marking time with this job.

In a twist I've never seen in my film work, the director of the film within the film dispatches his A.D. to work as props buyer for the art director. Hmmm: usually, it's folks with the demonstrated skills and most appropriate experience or sensibilities that are assigned such jobs. Very rarely—if ever—does one come across such inter-departmental transfers. But I'm quibbling: if this didn't happen, just how would Simran and J get to spend much time with each other, given that they are chalk and cheese and their initial meetings are anything but felicitous? His best attempts at irony are construed by her as abrasiveness: how cute is that! Simran and J spend the rest of the movie making sporadic stabs at playing Art Director and A.D/Props Buyer, whenever they are not surreptitiously sneaking longing looks at each other, which is pretty much ALL the time.

Of course, Simran is the ultimate "girly" girl and has a perfect fiancé (a drip, actually—throughout the movie he wears shirts that match his girlfriend's clothes) named Raj. If you miss the reference to the 90s hit "Dilwale Dulhaniya Le Jayenge", don't worry. Punit Malhotra and his writers will clobber you over the head with the filmi references till you beg for mercy or whimper "Bachao!". The film within the film appears to be a pastiche of all the films from the Yashraj and Dharma Productions oeuvre in recent memory. Lines, songs, and entire scenes are lifted, parodied, and cannibalized to emphasize how unoriginal and creatively lazy Hindi films are capable of being, and are, most of the time.

There is some deliciously nonsensical business like the prima donna director demanding exactly four drops (no more, no less) of rain falling on his leading lady's dewy cheek. Too-cool-for-school A.D. J rolls his eyes and—to the director's delight—squirts exactly four drops out of a squeeze bottle. The goofy swaggering oversexed hero of the film within the film has all the stereotypical traits of movie leading men, but surprisingly ends up giving J a sound bit of advice. What's lovely is that both of them are tipsy, and we're never sure if the guy has unexpected depth or it was merely the alcohol talking.

The shifts between poking derisive fun at Hindi formula films and then ferociously tugging at the heart strings using those same filmi tropes aren't smooth. So one never knows if we're meant to scorn Hindi films for their cliché-ridden story lines, or sympathetically swoon with our young lovers once close proximity and raging hormones do their job. I got the feeling we weren't meant to question the jarring shifts in tone, but just go along for the ride: this is still a Hindi film, yaar, despite its hip pretensions to being otherwise.

Sonam Kapoor has an endearing coltish elegance, is long and lithe, wears clothes well, and the camera never tires of caressing her. Likewise, Imran Khan is leading man-lean and has melting cocker spaniel eyes. In the face of such adorability, it would be totally Scrooge-like to find fault with the movie. The film is slick with the lush production values we've come to expect and demand of Yashraj/Dharma Productions fare. The music is decent, and the locations (New Zealand for the songs this time around) are gorgeous. So, ardent lovers of Hindi masala films, you won't be denied your fix!