The new Sterling Cooper Draper Pryce has been in business for one year, and it as a business is still floundering. They still have Lucky Strike as their big account, but all other clients account for a small proportion of total revenue. For every new innovative campaign they do, such as the recent television commercial for Glo-Coat, they have problems with another client. For example, Peggy, Pete and Joey are working on a campaign for Sugarberry Ham, and they feel they need to come up with a publicity stunt to replace the non-existent media budget, the stunt which they don't clear with Don and which goes slightly awry. And Don refuses to compromise his creative stance to kowtow to potential new clients. The company is housed in a small office that is not well furnished - it doesn't even have a conference table, the circle of chairs acting as the conference area they tell their clients is to foster dialogue. Don is being interviewed for Ad-Age Magazine, which the other partners trust ... Written by
Did You Know?
This episode takes place in November 1964. See more
Don Draper tells the the 2nd reporter that he "walked into Lane Price's office" and told Price to fire him. The firing (in the final installment of Season 3) actually took place in Draper's office. Draper probably deliberately changed the location of the event in order to make the story he told the reporter more dramatic. See more
You turned all the sizzle from Glo-Coat into a wet fart.
Written by John D. Loudermilk
Performed by The Nashville Teens
Played during closing credits See more