Superficiality is spread out in the United States (and elsewhere) like Monsanto seeds. This documentary reflects frivolous mainstream notion that is common in the country (from images in college bulletins, insurance companies' catalogs, to mass media, etc.) upon the gay community.
"The Adonis Factor" is a follow up documentary to an earlier "The Butch Factor" film, but I liked The Adonis Factor more as it looked at shallowness and misleading values from various perspectives and pointed to numerous limitations to people's attempts for perfect looks and body images.
As it is mentioned in the documentary, the magazines as well as men's minds are obsessed with visual attractiveness of good-looking and big-muscled gentlemen; however, neither public nor media producers seem to be bothered by this or offering alternatives. This behavior only reinforces the notion of superficiality. This document brings the topic right into the screen and allows discussion, alternatives, different perspectives and valuable feedback by the psychologist at the end (I had to write down his speech as I really liked it).
I wish that the director Christopher Hines would allow more space for alternatives to superficiality and consequences to such lifestyle , but this is surely a good start as such aspects are not commonly discussed in gay productions anyways and are rather just lived upon.
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