The Devil Inside
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'Hobbit' Spooks 'Woman in Black' Sequel on Friday

3 January 2015 8:53 AM, PST | Box Office Mojo | See recent BoxOfficeMojo.com news »

The Hobbit: The Battle of the Five Armies held on to first place on Friday, though it did face unexpectedly tough competition from The Woman in Black 2: Angel of Death.The final installment in the Hobbit trilogy added $8.38 million, which was off 46 percent from the previous Friday. To date, the movie has earned $207.2 million. For the three-day weekend, its on track to earn at least $22 million.In a close second place, The Woman in Black 2: Angel of Death opened to an estimated $7.75 million. That's lower than last January's Paranormal Activity: The Marked Ones ($8.7 million), and also a tad below the original Woman in Black ($8.3 million).This looks like a good opening, though of course looks could be deceiving. The last three horror movies to open on the first weekend of January were all incredibly front-loaded: Paranormal Activity: The Marked Ones, Texas Chainsaw 3D and The Devil Inside all »

- Ray Subers <mail@boxofficemojo.com>

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New Year’s B.O.: ‘Woman In Black 2′ To Scare Up Biz; ‘Five Armies’ Heads To $200M

1 January 2015 9:22 AM, PST | Deadline | See recent Deadline news »

With some extra days off built into moviegoers’ holiday vacations, distribs can be rest assured that multiplex traffic isn’t going to slow. The weekend following Christmas –which is sometimes the first full non-holiday Fss of January or like this year has the New Year’s holiday built into it for four-day frame– is not a slouchy time at the box office.  Typically, the frame can dip anywhere from 18-28% from the previous Christmas weekend.

However, there are some years when the holidays fell on a Sunday and the New Year’s frame (2012 specifically) actually spiked 36% over the 2011 Christmas weekend.  If the right four quad film is in the market, such as 2010 when the third weekend of Avatar made $68.5M, the first weekend of the year can rally to a total B.O. of $200M+.

Typically, this is a frame dominated by holdovers, so expect last weekend’s triad of »

- Anthony D'Alessandro

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2015 | 2014 | 2013 | 2012 | 2011 | 2010

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