The story of pioneering entrepreneurs Elizabeth Arden and Helena Rubinstein, who built cosmetics empires and competed against each other for more than fifty years. Starting from nothing, they became household names and business icons.
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Elizabeth Arden ...
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Herself (as Kitty Carlisle Hart)
Helena Rubenstein ...
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Herself (as Twiggy Lawson)
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The story of pioneering entrepreneurs Elizabeth Arden and Helena Rubinstein, who built cosmetics empires and competed against each other for more than fifty years. Starting from nothing, they became household names and business icons.

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4 November 2007 (USA)  »

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Der Puderkrieg  »

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Good...but not quite as good as the usual episodes for "The American Experience".
8 November 2014 | by (Bradenton, Florida) – See all my reviews

This film is about two women who created the cosmetics industry--Helena Rubinstein and Elizabeth Arden. Their lives, the impact of their company and their final days are all discussed in the show. As you'd expect, it is full of archival photos, video clips as well as interviews. But, since both women were born in the 19th century, they naturally were not available to contribute their two cents' worth!

As I mentioned above, this was a good show. However, I have seen many dozen episodes of "The American Experience" and this one seemed slightly below average for the show. Most of this is because I didn't find the subject matter quite as interesting as most other shows in the PBS series. However, apart from that, it was rather enjoyable and teaches you whatever you might want to know about these two pioneers.


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