Tim Lippe has no idea what he's in for when he's sent to Cedar Rapids, Iowa to represent his company at an annual insurance convention, where he soon finds himself under the "guidance" of three convention veterans.
Dispatched from his basement room on an errand for his widowed mother, slacker Jeff might discover his destiny (finally) when he spends the day with his unhappily married brother as he tracks his possibly adulterous wife.
Bi-polar mall security guard Ronnie Barnhardt is called into action to stop a flasher from turning shopper's paradise into his personal peep show. But when Barnhardt can't bring the culprit to justice, a surly police detective is recruited to close the case.
Tim Lippe (Helms) was the guy people always thought would go places but then he just ... didn't. He's been living in über-sleepy Brown Valley, Wisconsin his whole life, still "pre-engaged" to his 7th grade teacher Macy Vanderhei (Weaver), while selling insurance to protect other people's dreams. But now, Tim's stalled life is about to get a kick-start because, for the first time in his 34 years, he's headed to a "major" metropolis - Cedar Rapids, Iowa - where he must try to save his company at a do-or-die insurance convention that, for him, will be entirely unconventional. From the minute he checks into his hotel with his ancient American Tourister and cummerbund money belt, it's clear Tim has no idea how the modern world really works. He is soon smitten with seductive Nebraskan insurance agent Joan Ostrowski-Fox (Heche) and awed by his experienced roommates, the straight-shooting Ronald Wilkes (Whitlock Jr.) and the suspicious Dean Zeigler (Reilly). Disheartened when he comes ... Written by
Fox Searchlight Pictures
Isiah Whitlock Jr.'s character Ronald Wilke references the character Omar from the TV show The Wire (2002). He played the character State Sen. R. Clayton 'Clay' Davis on the TV series. According to Whitlock, the 'Wire' references were in the script before he was cast, and they decided to keep them in place as an in-joke for fans of both Whitlock and his former show. See more »
After the awards ceremony, when Ed Helms is telling his boss that he has taken his clients from him, his mouth does not move in sync with the words he is speaking. See more »
One of the reasons I love Brown Valley so much is that when you do business here, chances are good you know the person you're dealing with.
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During the closing credits, the main characters tell (dumb) jokes at the cottage, and a commercial for their new insurance company is shown. See more »
I have to admit that when I saw the poster for this, I thought it looked lame. I then checked out IMDb and saw it had 7.2. I still wasn't convinced. I then only watched it because it was the only film on at the time I wanted to go out. And I'm glad I did. This film is gem - a mix between an indie film, dark comedy and farce. It kind of reminded me of Napoleon Dynamite but not as quirky. This film is funny and really enjoyable on so many levels. The cast is perfect - all performing above and beyond. John C Reilly is a legend in this film and just about steals the show from Ed Helms. I suggest you go watch this film expecting very little and you'll come away feeling like you've just been given a free gift, unlike most films which rob you!
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