Mystery, myth, and legend-investigating YouTube channel The Why Files has gone lots of places in pursuit of the truths that (maybe) lie hidden all around us.
Now it wants to go on your feet.
The Why Files (which has 3.4 million subscribers and brings in nearly 30 million views per month) teamed up with sneakerhead platform SoleSavy and producer Garrixon Studios to create The Hecklekicks, a limited-edition sneaker inspired by its mascot Hecklefish.
The Hecklekicks come in a black, white, and red colorway with Why Files branding and Hecklefish packaging. They’re made of Napa leather, Italian suede, and a Vibram outsole, and go on sale March 9. They’ll only be in stock for 10 days; after that, they’re gone.
“We are excited to bring another amazing product to the fans of The Why Files,” Jen Gentile, CEO of The Why Files, said in a statement. “Our goal is to have quality...
Now it wants to go on your feet.
The Why Files (which has 3.4 million subscribers and brings in nearly 30 million views per month) teamed up with sneakerhead platform SoleSavy and producer Garrixon Studios to create The Hecklekicks, a limited-edition sneaker inspired by its mascot Hecklefish.
The Hecklekicks come in a black, white, and red colorway with Why Files branding and Hecklefish packaging. They’re made of Napa leather, Italian suede, and a Vibram outsole, and go on sale March 9. They’ll only be in stock for 10 days; after that, they’re gone.
“We are excited to bring another amazing product to the fans of The Why Files,” Jen Gentile, CEO of The Why Files, said in a statement. “Our goal is to have quality...
- 3/8/2024
- by James Hale
- Tubefilter.com
Welcome to our rundown of the most-watched branded YouTube videos of the week.
We’re publishing this snippet of a larger Gospel Stats Weekly Brand Report in order to analyze sponsorship trends in the creator economy. Any video launched in tandem with an official brand partner is eligible for the ranking.
And – as the name up above would imply – all the data comes from Gospel Stats. If you’re interested in learning more about Gospel – and which brands are sponsoring what creators on YouTube – click here.
So far, the three Branded Video Reports we’ve released in 2024 have displayed the same trends that populated this ranking in 2023: Podcasts are a big moneymaker on YouTube, creators are expanding the scope of their sponsors, and MrBeast is still the biggest draw on the platform. Here’s what he got up to this week:
#1 Protect $500,000 Keep It!
Channel: MrBeast
Brand: Acorns
Jimmy Donaldson...
We’re publishing this snippet of a larger Gospel Stats Weekly Brand Report in order to analyze sponsorship trends in the creator economy. Any video launched in tandem with an official brand partner is eligible for the ranking.
And – as the name up above would imply – all the data comes from Gospel Stats. If you’re interested in learning more about Gospel – and which brands are sponsoring what creators on YouTube – click here.
So far, the three Branded Video Reports we’ve released in 2024 have displayed the same trends that populated this ranking in 2023: Podcasts are a big moneymaker on YouTube, creators are expanding the scope of their sponsors, and MrBeast is still the biggest draw on the platform. Here’s what he got up to this week:
#1 Protect $500,000 Keep It!
Channel: MrBeast
Brand: Acorns
Jimmy Donaldson...
- 1/22/2024
- by Sam Gutelle
- Tubefilter.com
A dozen top YouTubers are taking their content to TV with FilmRise.
Sam and Colby (9.7 million subscribers), UnspeakablePlays (7.5M), PrestonGamez (3.4M), LazarBeam (20M), jschlatt (3.9M), That Chapter (1.8M), TheWhyFiles (2.1M), Kendall Rae (3.5M), ShanePlays (1.9M), I did a thing (4.4M), and Hyper (2.4M) have partnered with the Brooklyn-based film/TV studio to repackage their content in TV show form and distribute it across various Fast, AVOD, SVOD, and pay TV channels.
FilmRise, which was founded in 2012 by longtime producers and financiers Danny Fisher, Jack Fisher, and Alan Klingenstein, tells Tubefilter these deals are part of its creator partner program’s expansion into gaming and true crime content.
It’s been building the partner program since 2021, distributing content from creators like Guga Foods, Azzyland, Scuba Jake, Brave Wilderness, Uncle Roger, Rooster Teeth, and Brianna Arsement.
It also previously did deals with Preston and Unspeakable; their new agreements specifically cover gaming content.
Sam and Colby (9.7 million subscribers), UnspeakablePlays (7.5M), PrestonGamez (3.4M), LazarBeam (20M), jschlatt (3.9M), That Chapter (1.8M), TheWhyFiles (2.1M), Kendall Rae (3.5M), ShanePlays (1.9M), I did a thing (4.4M), and Hyper (2.4M) have partnered with the Brooklyn-based film/TV studio to repackage their content in TV show form and distribute it across various Fast, AVOD, SVOD, and pay TV channels.
FilmRise, which was founded in 2012 by longtime producers and financiers Danny Fisher, Jack Fisher, and Alan Klingenstein, tells Tubefilter these deals are part of its creator partner program’s expansion into gaming and true crime content.
It’s been building the partner program since 2021, distributing content from creators like Guga Foods, Azzyland, Scuba Jake, Brave Wilderness, Uncle Roger, Rooster Teeth, and Brianna Arsement.
It also previously did deals with Preston and Unspeakable; their new agreements specifically cover gaming content.
- 8/15/2023
- by James Hale
- Tubefilter.com
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