Flow: For Love of Water
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2011 | 2009 | 2008

2 items from 2008

Flow: For Love of Water

7 March 2008 | The Hollywood Reporter | See recent The Hollywood Reporter news »

Sundance Film Festival

PARK CITY -- Flow: For Love of Water, a documentary about escalating threats to the world's freshwater supplies, may appear rather prosaic until the enormity of the issue becomes apparent: Worldwide, water sources are consistently endangered by overuse, drought, pollution and privatization. At the same time, more than a billion people globally still lack access to clean water.

Along with this sobering information, filmmaker Irena Salina's docu includes a distinct note of optimism that should help the film flow smoothly through the festival pipeline before eventually settling on DVD.

Salina's globetrotting camera finds local residents and activists protesting water contamination and seeking safer supplies in South Africa, the U.S., Bolivia and India, where Coca Cola has reportedly polluted an entire community's water source.

Worldwide she encounters multinational corporations like Nestle, Vivendi-Universal and Suez that are attempting to lock up water reserves through government-sanctioned privatization. Meanwhile, subsidiaries of these major conglomerates sell water back to us in bottled form worth an estimated $22 billion annually.

Salina also shows how activists and scientists are challenging water profiteering and assisting impoverished communities on the front lines of water conservation conflicts with protecting critical resources. Interviews with community leaders, activists and experts, as well as water company executives, form the spine of the film. Alarming exterior scenes of localities threatened by pollution and drought are combined with footage of clear, free-flowing water as a reminder of the opportunity that still exists to safeguard supplies.

Insistent, sometimes conspicuously one-sided, the film's concerns are difficult to dismiss, considering that a water-starved planet isn't ultimately viable. "Flow's" digital video tech credits are suitably modest although a few scenes with poor audio or video could benefit from trimming.


A Steven Starr Production in association with The Group Entertainment


Director: Irena Salina

Producer: Steven Starr

Executive producers: Stephen Nemeth, Caroleen Feeney, Lee Jaffe, Augusta Brown Holland, Brent Meikle, Cornalia Meikle, Hadley Meikle

Directors of photography: Pablo de Selva, Irena Salina

Music: Christophe Julien

Editors: Caitlin Dixon, Madeleine Gavin, Andrew Mondshein

Running time -- 93 minutes

No MPAA rating


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'Banks,' 'Flow' reel in overseas deals

1 February 2008 | The Hollywood Reporter | See recent The Hollywood Reporter news »

Just in time for the Berlin International Film Festival, Myriad Films has picked up foreign sales rights to Fred Durst's directorial debut, The Education of Charlie Banks, and Celluloid Dreams has nabbed foreign sales rights to the Sundance docu competition entry Flow: For the Love of Water.

The filmmakers behind Irena Salina's global eco-docu Flow will donate 1% of their profits from any sale to the charity 1% for the Planet, which benefits ecological charities worldwide.

Anchor Bay Entertainment picked up North American theatrical and DVD rights in October to the coming-of-age drama Banks. The film, starring Jesse Eisenberg, Jason Ritter and Eva Amurri, won the Made in New York Award at last year's Tribeca Film Festival and hits theaters this year.

Myriad and Celluloid have non-North American rights to the projects. Josh Braun of Submarine is repping North American Flow sales.


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2011 | 2009 | 2008

2 items from 2008

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