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The Goldfinger Phenomenon (1995)

Video  |   |  Documentary, Short  |  2000 (USA)
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A look at the marketing, advertising and merchandising of the James Bond movie Goldfinger (1964) including trailers, interviews, TV spots and rare promotional films.


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Credited cast:
Himself (archive footage)
Herself (archive footage)
Himself (archive footage)
Guy Hamilton ...
Himself / Narrator (voice)
Graham Rye ...
Himself (archive footage)
Michael van Blaricum ...


A look at the marketing, advertising and merchandising of the James Bond movie Goldfinger (1964) including trailers, interviews, TV spots and rare promotional films. The made-for-video documentary also looks at the hype and worldwide public reaction to the third James Bond film which is credited as being the first Bond movie to be extensively merchandised. Written by Jamie Skinner

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Documentary | Short





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2000 (USA)  »

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A fun and informative documentary
26 August 2009 | by (The Last New Jersey Drive-In on the Left) – See all my reviews

This documentary covers in enjoyably brisk and extensive detail the release and marketing of the classic 007 outing "Goldfinger." Throughout the documentary the viewer is treated to theatrical trailers, TV and radio spots, a promotional short movie about Sean Connery and Honor Blackman's big fight/love scene, and even snippets of radio interviews with star Connery. Shirley Eaton graced the cover of "Life" magazine painted gold and toured America to promote the picture. Studio executives wanted to change Blackman's character name from Pussy Galore to Kitty Galore. Famous British pin-up girl Margaret Nolan was the gold-painted model on numerous posters and in the film's opening credits sequence. Bond's fancy Auston Martin automobile inspired many merchandise tie-ins. Other product tie-ins included board games, trading cards, dolls, jigsaw puzzles, and even a card game. Harold Sakata reprised the role of Oddjob in a TV commercial for cough syrup. The film made back its three million dollar budget within its first three weeks in release. Of course, the classic theme song was a monster hit as well. Best of all, there's a neat surprise interview with Pierce Brosnan, who admits the movie made a strong lasting impression on him when he first saw it. Patrick Macnee handles the narrator chores with his customary hearty gusto. An immensely fun and illuminating documentary.

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