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So I was flicking through the channels one night when suddenly there's a whole load of monkeys on the screen. 'Ah,' I thought. 'This must be that Extinct program on ITV.' And, D-list celebrity presenter aside, it seemed like ITV had actually made a decent prime-time TV program for once (not up there with the likes of BBC's Planet Earth but certainly above average).
But then... it all went wrong. Gone was the wildlife documentary and the monkeys, and in came the big studio with Trever McDonald and a cheering studio audience. And of course there was the obligatory interview with the D-list celebrity about 'how they've come to realise how important these animals are to the planet'. Ugh! Now don't get me wrong, the fact that the problem of extinction is being addressed to a wide audience is undoubtedly a good thing, and it would indeed be a huge loss if these animals were to simply disappear forever. But this isn't the way to do it! That studio with that audience just undermined it all and turned the program into just light entertainment.
That said, I still might not have minded this had I not had the misfortune of seeing the 'final', in which the public had to vote which of the eight animals they wanted to save. COME ON! They might've well have got Simon Cowell to join them in the studio and judge the animals! Basiccly they were suggesting that all you had to do to save your favourite animal was to text in, hope it won and that would be the end of that. Animal saved. Job done. You could forget all about it.
Better luck next time ITV.
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