The pilot never aired, as The WB passed on the series. However, it was screened at a 2005 Dark Shadows festival in Los Angeles, with subsequent showings at the 2006 Dark Shadows 40th Anniversary Festival in Brooklyn, New York, the 2008 Dark Shadows Festival in Burbank, California and the 2009 Dark Shadows Festival in Elizabeth, New Jersey.
Production began in 2004. The original director, Rob Bowman, had to back out of the project at the last minute due to other commitments, and the new director, P.J. Hogan, took the series in a different direction. Dan Curtis was not pleased with the result. Jim Pierson who served as an associate producer, was also not satisfied with the pilot, and said that should the series have continued, there would definitely have been some casting changes made