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2012 | 2011

6 items from 2012


Sunrise says sorry for virgin auction segment

13 October 2012 4:06 PM, PDT | Encore Magazine | See recent Encore Magazine news »

Virgin auction documentary

Seven has apologised over the broadcast of a segment about the auctioning of virgins on Weekend Sunrise yesterday.

The Sunrise Facebook page was flooded with accusations that the segment endorsed the idea of virgin auctions as well as a documentary on the website.

The segment featured documentary maker Justin Sisely and a Brazilian virgin as guests, which – Sunrise executive producer Adam Boland admitted in a Facebook apology – made for “awkward viewing”.

A man involved in the documentary did not attend the interview.

Andrew O’Keefe, who co-hosts Weekend Sunrise with Samantha Armytage, said on Sunrise’s Facebook page that the intention of the segment – to debate the ethics of virgin auctions – had backfired.

“Unfortunately that debate didn’t happen, partly because one of our guests didn’t show up, and so the segment may have seemed like an endorsement of the project,” he said.

“Unfortunately that debate didn’t happen, »

- Robin Hicks

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Saturday’s Weekend Sunrise extends show

10 September 2012 7:55 PM, PDT | Encore Magazine | See recent Encore Magazine news »

The Saturday edition of Seven’s weekend breakfast show Weekend Sunrise  will now run for three hours, in line with Sunday’s program.The announcement:

Australia’s favourite weekend breakfast show, Weekend Sunrise, is extending to three hours on Saturdays, bringing into line with the Sunday edition.

From the 6th October, Weekend Sunrise Saturday edition will extend by an extra hour, airing from 7am to 10am.

Weekend Sunrise is going from strength to strength,” said co-host Samantha Armytage. “I can’t wait to spend another hour sitting next to Aok on Saturdays. Two hours was never enough to say everything we needed to say. We’re going to have so much more fun now.”

Source: Seven press release

»

- Colin Delaney

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Packer’s War dominates ratings

26 August 2012 4:39 PM, PDT | Encore Magazine | See recent Encore Magazine news »

The second part of Howzat! Kerry Packer’s War again delivered Nine a 2m+ ratings bonanza on Sunday night, leaving Seven and Ten with the crumbs.

The Southern Star-produced cricket drama, which starred Lachy Hulme as the media magnate, averaged 2.091m, according to preliminary overnight metro ratings from OzTam.

Meanwhile, the first Big Brother live eviction episode averaged 1.25m for Nine.

Seven’s best performers were Seven News (1.531m), Sunday Night (1.468m) and Kath & Kim The Souvenir Editions (892,000). Criminal Minds rated 550,000.

The only prime time show that Ten aired that wasn’t a repeat was Ten News At Five which rated 480,000 and The Project which rated a low 323,000. The Simpsons rated 384,000, double episodes of Modern Family rated 386,000 and 554,000 and Graham Norton Express rated 326,000. NCIS rated 332,000. The network had a share of just 6.6%.

In the key advertiser demographic of 18-49, Modern Family fared slightly better for Ten – moving up from 12th »

- mumbrella

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Howzat tops 2m for Nine

19 August 2012 4:00 PM, PDT | Encore Magazine | See recent Encore Magazine news »

Southern Star’s high quality retelling of Kerry Packer’s creation of World Series Cricket stormed to ratings of 2.097m on Sunday night.

Howzat! Kerry Packer’s War – telling how the late Nine owner shook up the sporting establishment – was the most watched show of Sunday by a long way, according to preliminary overnight metro ratings from OzTam.

Nine’s Big Brother performed solidly with an audience of 1.365m for its first live episode.

Ten’s series final of MasterChef All Stars rated 1.05m for the winner announcement, while the rest of the show averaged 802,000.

However, there now seems to be little hope for Ten’s Everybody Dance Now after the first shortened, reworked episode of the dance contest rated just 385,000.

Seven’s reworking of old Kath & Kim episodes as The Souvenir Editions rated 909,000.

In channel share Nine held a strong 32.9% to win the night with Seven behind on 18.9%, ABC »

- mumbrella

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London Olympics opening ceremony lowest since OzTam ratings began

28 July 2012 6:26 PM, PDT | Encore Magazine | See recent Encore Magazine news »

Nine’s Saturday morning broadcast of the opening ceremony of the London Olympics averaged 1.7m viewers according to preliminary overnight ratings. The numbers are the lowest Australian audience for an Olympic opening ceremony since the current OzTam system began in 1999.

Although a good result for a Saturday morning, the ratings were significantly down on previous Olympic opening ceremonies and the first to fail to garner an average metro audience above 2m.

Seven’s coverage of the 2008 Beijing Olympics opening rated 2.824m; while its 2004 Athens Olympics ceremony rated 483,000 for its 3.30am-7.30am broadcast and 2.304m on its afternoon rebroadcast.

In 2000, the Sydney Olympics opening ceremony rated 6.5m on Seven.

London 2012 is the first summer Olympics in recent years that Nine has the rights to broadcast.

The ceremony aired from just after 5.30am in the east. However, peak viewing for the show is likely to have risen above 2m by breakfast time. »

- mumbrella

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The big business of breakfast

22 February 2012 12:11 AM, PST | Encore Magazine | See recent Encore Magazine news »

From the advertising dollars to the ratings rivalry – television’s earliest timeslot is big business. Brooke Hemphill sets her alarm and goes on set to find out the perfect recipe for making breakfast TV.

It’s after midnight on a Thursday evening in Sydney’s Cbd. The streets are largely deserted as the final day of the working week looms. While the nine to five set are safely tucked up in bed, in the heart of the city, Seven’s Martin Place studio is quiet, although never sleeping. Several journalists staff the newsroom on the first level and one flight of stairs above, two producers work the overnight shift for Seven’s market-leading breakfast program, Sunrise. Soon they will be joined by line producer David ‘Dougie’ Walters who is about to begin his day.

At a time when hospitality workers and university students contemplate calling it a night, Walters is at his desk. »

- Brooke Hemphill

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2012 | 2011

6 items from 2012


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