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Helvetica (2007)
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Overview
User Rating:
Release Date:
12 September 2007 (USA) morePlot:
A documentary about typography, graphic design, and global visual culture. | full synopsisAwards:
1 nomination moreNewsDesk:
(19 articles)
Are You Objectified? (From Filmmaker Magazine. 6 November 2009, 2:17 PM, PST)
Watch Your Back Depp: Design Films Are On a Roll
(From Fast Company. 7 July 2009, 1:00 PM, PDT)
User Comments:
Interesting stuff more (23 total)Cast
(Credited cast)| Michael Bierut | ... | Himself | |
| Neville Brody | ... | Himself | |
| Dimitri Bruni | |||
| David Carson | ... | Himself | |
| Matthew Carter | ... | Himself | |
| Wim Crouwel | ... | Himself | |
| Tobias Frere-Jones | ... | Himself | |
| Otmar Hoefer | ... | Himself | |
| Jonathan Hoefler | ... | Himself | |
| Alfred Hoffmann | ... | Himself | |
| Manuel Krebs | ... | Himself | |
| Lars Müller | ... | Himself | |
| Mike Parker | ... | Himself | |
| Michael C. Place | ... | Himself | |
| Rick Poynor | ... | Himself | |
| Stefan Sagmeister | ... | Himself | |
| Leslie Savan | ... | Herself | |
| Paula Scher | ... | Herself | |
| Erik Spiekermann | ... | Himself | |
| Bruno Steinert | ... | Himself | |
| Danny van den Dungen | ... | Himself | |
| Massimo Vignelli | ... | Himself | |
| Hermann Zapf | ... | Himself |
Additional Details
Parents Guide:
View content advisory for parentsRuntime:
80 minCountry:
UKLanguage:
EnglishColor:
ColorAspect Ratio:
1.85 : 1 moreFun Stuff
Quotes:
[first lines]Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.
Michael Bierut: Everywhere you look you see typefaces. But there's one you probably see more than any other one, and that's Helvetica. You know, there it is, and it seems to come from no where. You know, it seems like air? It seems like gravity?
Jonathan Hoefler: And it's hard to evaluate it. It's like being asked what you think about off-white paint. It's just... it's just there. And it's hard to get your head around, it's that big.
[...]
more
Soundtrack:
My Only Swerving moreFAQ
What the heck is this movie about?more
more (23 total)
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Don't be put off if you think a documentary about a font is bound be boring - this is an engaging movie that not only delves into the origin, history and surprisingly ubiquitous use of Helvetica (you might be surprised by how many times a day you see it) but also the subliminal power of typefaces, advertising and corporate branding. The movie's strength is its interviewees, who talk about the subject with intelligence and charm; star of the show is amusingly spiky font designer Erik Spiekermann, who I could have listened to all day. Him aside, the film never quite becomes as fascinating as it keeps threatening to be, but it's certainly worth a look.