History Detectives: Season 3, Episode 10

Jim Thorpe Ticket/Land Grant/Leisurama Homes (12 Sep. 2005)

TV Episode  -   -  Documentary | History | Mystery
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Leisurama represented an unprecedented integration of mid-century modern design and bold marketing strategy. It was ahead of its time in its understanding of the role design plays in ... See full summary »

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(as Bill Shebar)

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Cast

Episode cast overview:
Elyse Luray ...
Herself - Auctioneer and Appraiser
...
Himself - Sociologist
Gwendolyn Wright ...
Herself - Architectural Historian
Wes Cowan ...
Himself - Auctioneer and Appraiser
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Storyline

Leisurama represented an unprecedented integration of mid-century modern design and bold marketing strategy. It was ahead of its time in its understanding of the role design plays in translating brand values and consumer expectations into architecture. Summer, family, the beach, parties... Leisurama houses made it all seem possible. The film presents all this in a lighthearted and provocative way, extraordinarily consistent with the Leisurama 'brand' itself! - Todd A. Erlandson, AIA, Principal, (M)Arch. and consultant for the television program Monster House Written by American Institute of Architecture

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The Leisurama story is one of ambition, creative marketing, and a desire to leave the daily grind behind and escape to a fun, playful utopia. It is a story about a post-war nation searching for peace and diversion on the home front. It is a story about the clash of ideologies. It is a story about suntans, fishing, and outdoor barbecues


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12 September 2005 (USA)  »

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$30,000 (estimated)
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(archive materials)
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Did You Know?

Soundtracks

Sound and Vision
(uncredited)
Written by David Bowie
Played after the Land Grant segment
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