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Storyline
The professional and personal lives of those who work in advertising on Madison Avenue - self-coined "mad men" - in the 1960s are presented. The stories focus on those at one of the avenue's smaller firms, Sterling Cooper, and its various incarnations over the decade. At the heart of these stories is Donald Draper, the creative genius of the company. That professional creative brilliance belies the fact of a troubled childhood, one that he would rather forget and not let anyone know about except for a select few, but one that shaped who he is as an adult and as an ad man in the need not only to sell products but sell himself to the outside world. His outward confidence also masks many insecurities as evidenced through his many vices, such as excessive smoking, drinking and womanizing - the latter despite being a family man - and how he deals with the aftermath of some of the negative aspects of his life. Written by
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Taglines:
Where The Truth Lies ...
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Did You Know?
Trivia
Both actors portraying the principal partners at the Sterling and Cooper advertising agency - John Slattery (Roger Sterling) and Robert Morse (Bertram Cooper) hail from Newton Massachusetts.
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Goofs
IBM Selectric IIs are shown used in the offices. They weren't available until the 1970s. Mad Men takes place in the 60s.
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Connections
Referenced in
Mastermind: Episode #37.8 (2014)
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Soundtracks
A Beautiful Mine
(uncredited)
Composed by
Rjd2
Performed by
Rjd2
[theme music performed over opening titles]
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The first episode of Mad Men honestly represents the drinking, smoking, sexist fifties, a time when Madison Avenue's attitude and control permeated our entire culture, including one international political blunder after another, a time before anyone ever heard of political correctness. Gays were still in the closet, women slept their way to wherever they wanted to go, and advertising executives ruled the world. Everyone smoked because we all just looked so damn good doing it.
Mad Men captures not only the look of the fifties, it grabs all the details along with it. Here's a show for Aaron Sorkin fans, a show that treats the audience as adults, smartly written, yet a show that avoids pandering. At first, characters appear one dimensional but there's a hint of turmoil below the surface, a promise of things to come in future episodes. This, my friend, is an expose.'
I suspect Mad Men will be a small audience success story. It's a quality show, for grown ups, and the fact that it's on AMC will mean it can live a full life with less than network audience numbers.
I really enjoyed the first episode and look forward to the next. Good job!