The Rockford Files: Season 6, Episode 7

Nice Guys Finish Dead (16 Nov. 1979)

TV Episode  -   -  Crime | Drama | Mystery
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The special guest of a P.I. convention dinner is found murdered in the restroom, and Jim unhappily finds himself once more having to team up with flawless Lance White, while accident prone Freddie Beamer tags along.



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Title: Nice Guys Finish Dead (16 Nov 1979)

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Episode cast overview, first billed only:
Joseph 'Rocky' Rockford (as Noah Beery) (credit only)
Dennis Becker (credit only)
James Whitmore Jr. ...
Larry St. Cloud
Erica Hagen ...
Hypnotist Brandy Alexander
James Luisi ...
Joseph Bernard ...
Carmine DeAngelo
Fritzi Burr ...
Mrs. DeAngelo
Roscoe Born ...
TV Commentator
Carl Richman
Steve Jones ...
Al Berry ...
Ed Fuller


The special guest of a P.I. convention dinner is found murdered in the restroom, and Jim unhappily finds himself once more having to team up with flawless Lance White, while accident prone Freddie Beamer tags along.

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Release Date:

16 November 1979 (USA)  »

Company Credits

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Technical Specs


Sound Mix:



Aspect Ratio:

1.33 : 1
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Did You Know?


The title comes from the common expression "Nice guys finish last." See more »


At one point Larry St. Cloud announces the UALI will have a press contact in the Hopalong Cassidy suite of the Gene Autrey Hotel. Later, a TV reporter states he is broadcasting from the Gene Autrey suite of the Hopalong Cassidy Hotel. See more »


Lance White: Maybe we should forget about lunch and follow up a lead or something?
Jim Rockford: Which lead did you have in mind, Lance?
Lance White: We don't have one, Jim.
Jim Rockford: [laughing] Then I guess it would be hard to follow up then, huh?
Lance White: C'mon, you and I both know that when you need a lead one always shows up. That's the way it works.
Jim Rockford: [Frustrated] No, it never just shows up, Lance. Never. Watch my lips: NEV - VER.
Freddie Beamer: Hey guys, look at this.
[He gives Rockford a picture]
Jim Rockford: What's that?
Freddie Beamer: I found this last night with the Senator. It was in his ...
See more »


Referenced in Frasier: Door Jam (2003) See more »

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User Reviews

Rockford and Magnum
12 May 2011 | by (United States) – See all my reviews

This is another episode of the lighter fare variety of this great show, which is nearing the conclusion of a solid run from 1974-1980, and many recognizable faces such as Tom Selleck, Larry Manetti, and Simon Oakland make appearances revolving around an awards banquet for private investigators. It turns out a senator gets killed in the banquet bathroom, and Freddie Beamer(wannabe p.i.)gets himself involved accidentally, and somewhat stupidly; he sees the guy dead on the floor and when someone else comes in the room, he runs away like he's guilty. Rockford should've beaten him up for that stupid act alone instead of putting up the Firebird for Freddie's bail. Tom Selleck is the real highlight here as the perfect and smooth Lance White, who's everything Rockord isn't, and their scenes together are rather funny as Jim keeps trying to prove Lance wrong, but it turns out the guy's always right about his hunches; even Chapman, who loathes Rockford, is in awe of White. I believe James Garner was set to guest star in a Magnum, P.I. episode, but he was in a dispute with one of the studios at the time and he supposedly refused to set foot on their set, which was unfortunate. Back to this episode, it turns out that Manetti's character killed the senator in a botched blackmail scheme that went awry. This isn't one of my personal favorites, mainly because Rockford is more of a side character instead of the lead, but it is very enjoyable with interesting characters and funny moments.

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