- recorded voice-over: [inside the Friendship Mission, where posters of the unseen leader, Brad, are made, a continuous recorded loop shapes their attitudes] Brad takes special care of us all. Now it's time to say our daily wishes for Brad. Brad, stay strong. Brad, stay good. Brad, stay fit. Brad, keep smiling. Thank you, Brad. Have you entered the Brad poster contest yet? It ends soon, so send in your picture of Brad. There are lots of categories to win. Draw a picture of Brad the Leader. Or Brad the Nice. Or Brad the Friend of animals and children. The winners will get signed pictures of Brad, so hurry. Brad posters make us strong. Thinking bad thoughts about Brad is wrong. Helping people learn about Brad is good. We've made many more posters this month than last month. Good for us.
- Jay Ziegler: [Jay and Alpha get trapped in a ball pit, inside the fortress where they plan to rescue Newt] Friendship Mission! Some way to treat friends!
- Alpha: The Friendship Mission is supposed to teach you about Brad's code.
- Newt: [he suddenly emerges from under the balls] It teaches you to rebel, is what it does!