In the newly created role, Gillmer will oversee music programming, talent and events for the portfolio. Gillmer will also continue in his current role at Viacom International Media Networks as Evp of Music and Talent Programming and Events and co-brand lead for MTV International. Gillmer will continue to report to Bob Bakish, President and Chief Executive Officer of Viacom.
“Music is a common thread that unites much of Viacom’s portfolio around the world, and we want to find even more powerful ways to connect artists and fans by leveraging our global scale, talent relationships, and programming expertise,” Bakish said. “Bruce is a passionate music industry leader who, during his tenure at MTV International, has orchestrated countless unforgettable performances, infused more music in the brand, and further established MTV as a worldwide leader in the space. I