Liz and Pete are forced to search for new talent, but don't want the writers to know. Meanwhile, a dispute over Jack's bonus causes Kenneth to start a page strike, Jenna goes "Country," and Tracy tries to relate to the average person.
Jack goes to Washington to answer questions about GE, and discovers that his old nemesis, Devon Banks, is leading the investigation. Meanwhile, Jenna and Tracy find new ways to punish Liz for looking for new talent.
Jack forces Liz to travel to Georgia with him so that they can find new talent that represents the "real" America, Tracy is scared that he will be a victim of the celebrity "rule of threes," and Jenna makes friends with the writers.
The tables are turned when production begins on Liz's new talk show, "Dealbreakers," and she experiences what it's like to walk a mile in Jenna's shoes. Jack, dealing with pressure from Devin, calculates how to make "Dealbreakers" a success. Meanwhile, Tracy takes on the ultimate Hollywood challenge in order to prove his commitment to his wife. Everyone pitches in to help Tracy reach his goal, including Kenneth, Dotcom, Grizz and even Whoopi Goldberg.
Jack hooks up with an old crush who found him on a social networking site, the writers invent a religion to get out of playing Secret Santa with Kenneth, while Pete vows revenge on Jenna for not pitching in on a Christmas present.
Jack and Kenneth try to erase an embarrassing drunk phone message he left on New Year's day, Jenna agrees to "date" James Franco for publicity, Liz's gay cousin comes to New York to visit, and Tracy thinks his wife's pregnant with a girl.
Liz proposes a TGS episode to be done on location in Miami in the dead of winter to boost morale, but Jack changes the locale to Boston so that he can be close to Nancy, whom he learns is about to get a divorce.
Liz Lemon takes Frank in as a roommate, and is pleasantly surprised when the two make a pact to help each other kick their bad habits. Meanwhile, Jenna Maroney turns to Jack Donaghy for help with her mother, Verna, who has come to visit.
Liz can't get anyone to give her a ride home from her oral surgery, which is scheduled for Valentine's Day. Meanwhile, Jack goes out on a date with a sexy, smart journalist, and Jenna discovers that her stalker has moved on.
Jack tries to find out why he's out the loop on a potential sale of NBC and why Don Geiss can't be found. Meanwhile, Liz looks for her "future husband," whom she met during a root canal, and Tracy launches his plan to win a Tony Award.
Jack tries to save his career by getting tight with NBC's new owners, Liz cannot escape running into her "future husband" everywhere she goes, and Tracy "comes clean" about remaining faithful to his wife all these years.
Liz becomes upset when her ex-boyfriend Floyd returns to New York to try and get married on the Today Show, Jenna and Tracy begin having erotic dreams about Kenneth, and Jack and Danny start a prank war with the writers.
While Liz goes to singles events searching for love, Jack tries to juggle his two relationships "Three's Company" style. Meanwhile, Toofer quits his job when he discovers that he's just a product of Affirmative Action.
Liz discovers that the TGS staff has been excluding her from their weekly hangouts, and strives to prove that she can be fun. Jack must choose between janitors and the shift time they both want, and Kenneth aids Tracy Jordan in being a good husband.
It's time for the Mother's Day special at TGS, and Jack's mom begins meddling in his two relationships, Liz's mom reveals her surprise true love, Tracy clashes with her pretend TV mom, and Jenna's mom is there because Jack's paying her.
Jack's relationship-juggling becomes more complicated when Nancy makes an unexpected visit, Liz reluctantly selects Wesley as her date to a wedding, and Tracy considers taking a role that could win him an Oscar.
Liz believes she's found her perfect man while between weddings with Wesley, Jack has to make a decision after Nancy meets Avery, Kenneth gets fired while trying to avoid a promotion, and Jenna's boyfriend becomes a Cher impersonator.