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Our Brand Is Crisis (2005)
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Overview
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Plot:
A documentary on American political campaign marketing tactics and their consequences. | add synopsisPlot Keywords:
Political
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Marketing
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Campaign
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Advertising
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Politics
Awards:
1 win & 1 nomination moreNewsDesk:
(4 articles)
No One Knows Anything (From IFC. 5 October 2009, 6:55 AM, PDT)
News: Clooney Leaving Warner Brothers / Soderbergh Abandons Moneyball / Details Emerge on American Remake of Let the Right One In / Adams to Star in The Fighter? / Jones to Follow Up Moon with Mute
(From SoundOnSight. 6 July 2009, 8:45 AM, PDT)
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Political campaign in southern American country using U.S. tactics more (11 total)Cast
(Credited cast)| Mauricio Balcazar | ... | Himself (Goni's Press Advisor) | |
| James Carville | ... | Himself (GCS Strategist) | |
| Tad Devine | ... | Himself (GCS Advertising Consultant) | |
| Stan Greenberg | ... | Himself (GCS Pollster) | |
| Carlos Mesa | ... | Himself (VP Candidate) | |
| Carlos D. Mesa Gisbert | ... | Himself - Bolivia's Vice Presidential Candidate | |
| Carlos Morales | ... | Himself - Campaign Manager | |
| Evo Morales | ... | Himself (Opposing Candidate) | |
| Henry Oporto | ... | Himself | |
| Manuel Rocha | ... | Himself - US Ambassadir to Bolivia (archive footage) | |
| Jeremy Rosner | ... | Himself - GCS Pollster and Chief Strategist | |
| Gonzalo Sánchez de Lozada | ... | Himself (Bolivia's Presidential Candidate) | |
| Robert Shrum | ... | Himself - GCS partner | |
| Tal Silberstein | ... | Himself (GCS Management Consultant) | |
| Manfred Reyes Villa | ... | Himself (Opposing Candidate) | |
| Amy Webber | ... | Herself (GCS Associate) |
Additional Details
Parents Guide:
Add content advisory for parentsRuntime:
87 min | USA:85 minCountry:
USAColor:
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USA:UnratedFun Stuff
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I'm sometimes asked why I enjoy foreign films, documentaries and independent cinema. The answer is simple, I love learning most things international, and I'm always in search of a different perspective. And you should already know, I have little use for a Hollywood blockbuster.
The documentary "Our Brand of Crisis" is a wonderful example of what gets me excited. It archives the behind-the-scenes strategy of a presidential campaign in the Latin American country of Bolivia. The American consulting firm Greenberg, Carville and Strum (GCS) has been hired to assist a former Bolivian president ('93-'97) in winning the 2003 election. The U.S. raised and educated candidate, Gonzales "Goni" Sanchez de Lozada demonstrates little concern for the people. At first Goni is seen by most voters as being cold and arrogant and one who takes no responsibility for the mistakes made in his earlier term in office. GCS coaches him, monitors the polls, produces negative ads against the front-runner and uses test-groups in their quest to win the election. The polls slowly begin to turn thanks to the skills of GSC. At one point, even the U.S. Ambassador throws a road block in Goni' campaign.
This gritty film swings the door wide open on the honest feelings of people during political strife, even as they hold onto hope for a better tomorrow. As GCS frequently conducts focus groups with average citizens to obtain their feelings about the candidate and the issues, you find yourself becoming part of the election. The documentary goes a step further by returning to Bolivia at different times after the election. The results clearly define the hazards of exporting American-style campaign strategy abroad.
If you enjoyed the Oscar nominated documentary, The War Room, a behind-the-scenes look at a 1993 U.S. political campaign, this film should not be missed.