Martha (2005) - News Poster

(2005– )

News

Living Omnimedia posts improved Q4 financial

New York -- Martha Stewart Living Omnimedia posted improved fourth-quarter financials on Wednesday, with management saying TV did better in the period and could strengthen further over time.

Broadcasting "can be an engine for profits," said executive chairman Charles Koppelman on a conference call.

A recent deal to get the day-time Martha Stewart show and other Mslo programming on the Hallmark Channel will allow Stewart to reach viewers and advertisers via a fixed time slot and reruns, build up more talent and showcase the company's merchandise, Koppelman told analysts on the call.

However, first-quarter TV advertising revenue will be down, management said due to the "Martha Stewart Show" and certain timing issues.

Fourth-quarter revenue rose 20% to $87.6 million -- the first gain since the second quarter of 2008.

Broadcasting revenue increased from $11.1 million in the year-ago period to $14.3 million in the fourth quarter driven by higher product integration revenue at the "Martha Stewart Show.
See full article at The Hollywood Reporter - Movie News »

Stewart Sues Oven-makers

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Stewart Sues Oven-makers
Lifestyle queen Martha Stewart has filed a $15 million (£10.4 million) lawsuit against bosses at oven-maker Turbochef in a breach of contract dispute. The star alleges she helped to endorse the brand on her TV programme, Martha, and featured it on her website in exchange for cash and stocks in the company.

But the firm's executives have reportedly failed to honour their agreement, and Stewart is suing for compensation, reports TMZ.com.

More 'Martha,' 'Mike and Juliet'

More 'Martha,' 'Mike and Juliet'
Daytime talkers The Martha Stewart Show and The Morning Show With Mike and Juliet are coming back for another season in syndication.

Twentieth Television said Wednesday that it has renewed the rookie Mike and Juliet for the 2008-09 season in all top 15 markets, including New York, Los Angeles, Chicago and Philadelphia.

The show, hosted by Mike Jerrick and Juliet Huddy, is broadcast live from the Fox studios in New York.

Meanwhile, NBC Universal Domestic Television Distribution said it has cleared Martha for its upcoming fourth season in 85% of the country. It has been sold to the NBC O&O stations in New York, Los Angeles, Chicago, Philadelphia, San Francisco, Dallas, Miami and San Diego as well as to stations from Fox, Belo, Fisher, Scripps, Hearst, Allbritton, LIN, Young, Raycom, Clear Channel and other groups for the 2008-09 season.

The series is produced by Stewart's MSLO Prods. and Mark Burnett Prods., with Stewart and Burnett serving as executive producers.

In other syndication news, Mighty Oak Entertainment has cleared its weekly comedic clip series Whacked Out Sports in 85% of the country for its upcoming third season in syndication.

Martha Stewart's Mother Dies

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Martha Stewart's Mother Dies
Lifestyle queen Martha Stewart's mother has died. She was 93. Martha Kostyra - who was nicknamed 'Big Martha' - passed away at Norwalk Hospital near her home in Weston, Connecticut, on Friday after suffering a stroke early last week. Stewart, 66, has often credited Kostyra for teaching her all she knows about the tips and tricks of domestic work, and she frequently appeared alongside her daughter on her morning TV show, Martha. Stewart broke the news of her mother's death on her website on Saturday, where she posted video clips of the two together on her blog. She writes: "I am very sad to tell you that my mom passed away. Here's a tribute to Martha Kostyra - Big Martha." Widowed Kostyra, a retired teacher, is survived by her six children.

'Martha' adds renewals

NBC Universal Domestic Television Distribution has renewed The Martha Stewart Show in more than 60% of the country and in 17 of the top 20 markets for its fourth season in national syndication. Martha has been renewed by the NBC owned-and-operated stations in New York, Los Angeles, Chicago, Philadelphia, San Francisco, Dallas, Miami and San Diego for the 2008-2009 season as well as by stations from Fox, Belo, Fisher, Scripps, Hearst, Allbritton, Clear Channel and other groups.

'Martha Stewart' reruns on Fine Living

Martha Stewart Living Omnimedia Inc. said Tuesday that it has inked a licensing deal with Scripps-owned Fine Living TV Network to air reruns of syndicated daytime program The Martha Stewart Show.

Starting Monday, the "how-to" series, which is heading into its third season, will air in primetime on Fine Living each night at 8 p.m. ET and 9 p.m. PT. The series will air on a one-day delay from the original syndicated broadcast.

The network is planning to air an "evergreen" show Monday, with new episodes airing beginning Sept. 11.

"We are very excited to bring Martha Stewart to primetime," Fine Living GM Chad Youngblood said. "Martha's undeniable expertise, taste and style makes her show a perfect match for Fine Living."

Added MSLO president of broadcasting Sheraton Kalouria: "Fine Living is the perfect partner for this program -- a network committed to providing viewers with an avenue to obtain useful and dependable information."

Said Stewart: "I am delighted that this new partnership extends even further our current business relationship with the Scripps family."

'Martha' renewed for third season

'Martha' renewed for third season
Daytime talker Martha has been renewed for a third season on several station groups, including various NBC O&Os in major markets.

NBC Universal Domestic Television Distribution said Monday that the hourlong "how-to" strip, now in its second year in syndication, has been sold to the NBC O&Os in such markets as New York, Los Angeles, Chicago, Philadelphia and San Francisco as well as stations from Gannett, Belo, Fisher, Scripps and other groups for the 2007-08 season.

The announcement follows the news that co-executive producer Rob Dauber has exited the show, which averaged a 1.4 household rating during the week ending Oct. 15, according to the most recent Nielsen data available.

"We are thrilled with Martha's strong return to daytime television and the overwhelmingly positive response we have received from our local broadcast partners and viewers," said Barry Wallach, president of the NBC Universal distribution unit. "Martha's fresh and lively approach to how-to instruction, mixed with the show's format, has been a winning combination from the start."

Added Sheraton Kalouria, president of broadcasting at Martha Stewart Living Omnimedia Inc., which produces the show: "This news really underscores the difference that 'The Martha Stewart Show' makes in daytime. The series has distinguished itself by becoming a resource for everything how-to, and this early endorsement from our affiliates indicates their satisfaction with the show's performance and its content."

Stewart Denies Hip Operation

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Stewart Denies Hip Operation
Domestic guru Martha Stewart has hit out at claims she's in need of a new hip. The lifestyle queen recently injured her joint and had gossip columnists speculating the 65-year-old would undergo surgery for a new hip next summer, after the current season of her daytime TV show Martha had finished. However, a spokeswoman for Stewart insists the injury has been hugely exaggerated. She tells the New York Daily News, "There are no plans for surgery. She has a torn muscle, and she's waiting for it to heal."

Winfrey raises 'Rachael Ray' ratings

Winfrey raises 'Rachael Ray' ratings
Oprah Winfrey gave a boost to Rachael Ray on Tuesday with her guest appearance on the new syndicated talk show. Rachael Ray increased its ratings by 4% on Tuesday -- its second day on the air -- to a weighted average of 2.9 household rating/10 share in 55 overnight metered markets, according to Nielsen Media Research. That was up from a 2.8/9 from the previous day -- despite the fact that the show's lead-in average decreased slightly to a 2.3/8 from Monday's 2.4/8. Winfrey's Harpo Prods. is among the show's producers. Elsewhere in syndication, Martha Stewart Living Omnimedia president and CEO Susan Lyne said Wednesday that her company's talker Martha remains "a very steady performer" and that she is "optimistic that it will be a strong-enough performer for us to keep it on the air" amid new competition this season. Speaking at the Goldman Sachs Communacopia Conference in New York, she said the show continues to pull in ratings in the 1.6-1.8 range and saw 3% advertising rate increases.

MSLO adds 2 vps in broadcasting

MSLO adds 2 vps in broadcasting
Martha Stewart Living Omnimedia has named two former ABC executives to new posts in its broadcasting division. Richard Claflin has been named vp broadcasting programming, where he'll oversee original program development and help oversee current programming. Jill Boulet-Gercourt as vp marketing broadcasting, overseeing creative services for MSLO's broadcast TV properties, including the syndicated Martha lifestyle and how-to strip, and PBS' Everyday Food. Claflin previously worked with MSLO chief executive Susan Lyne in ABC's comedy development department. Boulet-Gercourt held numerous marketing posts at the Walt Disney Co. before joining ABC's marketing department in 1997.

Product plugs on rise in talkers

Product plugs on rise in talkers
On a recent episode of ABC's The View, Sears sponsored a surprise dorm room makeover for two college freshmen that included a shopping spree at the department store for practically every new item that went into the room. Later this season on Martha Stewart's new syndicated daytime strip, Martha, GE is sponsoring a multiepisode dream kitchen makeover segment featuring major roles for its appliances. And on the day before Thanksgiving, The Tony Danza Show will feature Campbell's Soup in a holiday segment depicting 25 family members who win a Thanksgiving reunion trip to New York sponsored by the packaged-food manufacturer. When it comes to daytime TV, brand integration is on the rise, especially on talk shows. While the soap opera was born in the heyday of radio from the product-placement desires of detergent manufacturers, contemporary talk shows make product integration a much simpler proposition with their real-world environment. They also provide advertisers with a tremendous asset not available in soaps, primetime scripted series or even most reality shows -- a real-life celebrity appearing with or even possibly praising their products.

'Alex' still tops among new syndie shows

'Alex' still tops among new syndie shows
Judge Alex continued to rule over the new first-run daytime strips for the week ending Sept. 25, while Martha fell in its second week and The Tyra Banks Show saw some improvement. Court show Judge Alex, featuring Alex Ferrer presiding over cases, averaged a 2.0 household rating in its second week in syndication, according to Nielsen Media Research. That number was down 5% from the debut week of the show, which is distributed by Twentieth Television.

'Judge Alex' tops syndicated strips

'Judge Alex' tops syndicated strips
It was close, but court strip Judge Alex emerged as the top new first-run syndicated show for the week ending Sept. 18, which also saw the series premieres of lifestyle strip Martha and talker The Tyra Banks Show. The Twentieth Television-distributed Alex averaged a 2.1 household rating in its premiere week, ranking it as the No. 6 court show overall, according to Nielsen Media Research. Alex barely edged out NBC Universal Domestic Television Distribution's Martha, which averaged a 2.0 for the week. Meanwhile, Warner Bros. Domestic Television Distribution's Tyra didn't fare as well, with a 1.1 average for the week.

A tale of two Marthas for brand partners

A tale of two Marthas for brand partners
Martha Stewart is set to take branded entertainment to a new level for daytime television with Monday's scheduled premiere of her new NBC Universal Domestic Television-distributed syndicated strip. The show has lined up more than 20 integration partners, with such major advertisers as General Motors, General Electric and Procter & Gamble spending anywhere from $300,000 to $3 million for a role on Martha. Mark Burnett, the undisputed leader of brand integration on television, is executive producer of the show along with Stewart, whose company Martha Stewart Living Omnimedia gets the lion's share of the integration revenue as owner of the series.

Stewart mum on 'Apprentice' catchphrase

Stewart mum on 'Apprentice' catchphrase
NEW YORK -- Martha Stewart and Mark Burnett won't reveal her catchphrase -- or even if there will be one -- at the end of her version of The Apprentice, which will debut next month on Wednesday nights on NBC. But they say the domestic doyenne has found a way to make the show her own -- apart from the Donald Trump version that is entering its third season. "It's a totally different feel," said Stewart, who appeared with Burnett and other Martha Stewart Living Omnimedia executives Thursday morning in the new Martha syndicated show studios in the Chelsea section of Manhattan. Apparently, Stewart's coup de grace to end each Apprentice episode surprised the producers, who weren't briefed on it. ("They were kind of pissed off at me," she said.) She wouldn't reveal any more about it but said it wasn't going to be Trump's catchphrase. "I don't think I've ever said 'You're fired, ' " Stewart said.

Stewart Picks Combs as TV Show Guest

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Lifestyle guru Martha Stewart has personally selected one of the first guests to appear on her upcoming TV show - rap mogul Sean 'Diddy' Combs. Stewart, who recently spent time in prison after being convicted last Year of lying to federal agents about a stock sale, is excitedly preparing for the September 12 launch of Martha, which will be a how-to show sprinkled with entertainment. Since emerging from behind bars in March, Stewart went straight to one of her target guests to tell him she wanted to share air time with him. Combs says, "When she got her freedom, she contacted me and told me that they had a nickname for her - M Diddy. And it was comforting to her and she thought it was funny. (She) also (said) that she wanted me to be one of the first guests on her show."

Atlantis gets 'Martha' for Life Network

Atlantis gets 'Martha' for Life Network
TORONTO -- Canadian broadcaster Alliance Atlantis Communications said Thursday that its lifestyle channel Life Network has acquired Martha Stewart's new syndicated series, Martha, for daytime airing beginning Sept. 12. As part of a new partnership with Martha Stewart Living Omnimedia, Toronto-based Alliance Atlantis also will air Everyday Food on Food Network Canada and MSLO's 13-part home improvement series on HGTV Canada, beginning in 2006. Food Network Canada and HGTV Canada, owned-and-operated by Alliance Atlantis in partnership with the EW Scripps Co., are among Canada's top-rated specialty channels.

TLC to show 'Martha' in Discovery pact

TLC to show 'Martha' in Discovery pact
Martha Stewart Living Omnimedia said Tuesday that the upcoming syndicated lifestyle/talk show Martha will be rebroadcast on Discovery Communications' cable network TLC. In addition, as part of the programming partnership with Discovery, MSLO will develop a home-improvement series that will air on one of Discovery's 16 U.S. networks. The deal also includes the distribution of selections from MSLO's existing library of programming. Martha, distributed by NBC Universal Domestic Television Distribution, is set to launch Sept. 12 in more than 96% of the U.S. TLC will rebroadcast the show in the early evening on the same day and date as the syndicated broadcast. The companies said Martha will reach nearly 90 million homes on TLC.

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