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A nameless young character goes into travels to the country, meeting some acquaintances and strangers as well, having banal conversations, dedicating his existence into daily mundane ... See full summary »
Don Anderson is the Mickey's food restaurant chain's Marketing Director. He is the inventor of the "Big One" the hamburger best seller of Mickey's. An independent research reports the presence of cow's feces in the Big One. So Don is sent to Cody, Colorado, to verify if the slaughterhouse, main supplier of Mickey's, is efficient as it appears and the production process is regular. During his investigations he discovers the horrible truth behind a simple hamburger; the reality is not like we think it is. Don discovers what the mass production system involves, from the temp workers like Amber, to the exploitation of Mexican irregular immigrants. It is not only the meat that is crushed in the mincing machine, but all our society. Written by
This movie is a fast food chain's worst nightmare. The trans fats, chemicals and artificial flavors these corporations pump into their so-called "food" has been slowly killing a generation of children for long enough, and finally someone's come out with a film revealing the inner workings of this dishonest and dangerous industry. The imagery is compelling, with a convincing and talented cast. This is the payback fast food corporations have needed for a long time coming. Hopefully many will see this movie and walk away better educated in order to live a longer, happier, and most importantly, healthier life. Watch out for fast food industry propagandists posing as film critics in order to discredit this film, their future and income very well depends on the ignorance of the general population. (Cigarette corporations anyone?)
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