Frontline (1983– )
8.2/10
65
2 user 1 critic

The Persuaders 

Reviews

Photos

Add Image Add an image

Do you have any images for this title?

Edit

Cast

Episode credited cast:
Douglas Atkins ...
Himself
Scott Donaton ...
Himself - Editor of Advertising Age
Linda Eatherton ...
Herself - Ketchum Public Relations
Stuart Ewen ...
Himself - Hunter College
Richard Ford ...
Himself
Rich Frank ...
Himself - Former President of Walt Disney Studios
Bob Garfield ...
Himself - Columnist for Advertising Age
John Hayes ...
Himself - Chief Marketing Officer of American Express
Richard Howe ...
Himself - Chief Marketing Officer of Acxion
Mitch Kanner ...
Himself - Integrated Entertainment Partners
...
Herself - Author
Nicholas Lemann ...
Himself
Frank Luntz ...
Himself - Luntz Research Companies
Tim Mapes ...
Himself - Marketing Director of Song Airlines
Terry McAuliffe ...
Himself - Chairman of Democratic National Committee
Edit

Storyline

Add Full Plot | Add Synopsis

Genres:

Documentary

Edit

Details

Official Sites:

Country:

Language:

Release Date:

9 November 2004 (USA)  »

Company Credits

Production Co:

 »
Show more on  »

Technical Specs

Color:

See  »
Edit

Did You Know?

Connections

Features NBC Nightly News with Lester Holt (1970) See more »

Frequently Asked Questions

This FAQ is empty. Add the first question.

User Reviews

 
About people who talk a lot but say absolutely nothing...
5 December 2011 | by See all my reviews

As I watched this episode of "Frontline" with my wife, we both had VERY different emotional reactions. I was appalled how ubiquitous advertising is and see it as a vile product of our age. Heck, one day I expect to see Mt. Rushmore or the Eiffel Tower emblazoned with ads--the problem is getting that serious. My wife, on the other hand, thought I should just lighten up--it's all harmless. My assumption is that you, the reader, are in either my camp or my wife's.

The show in a behind the scenes look at advertising. I am actually very surprised that the agencies would let "Frontline" see them in action, as I just felt like in many cases they were saying absolutely nothing! In a few cases, they had products which they were advertising in ways that had NOTHING to do with the products! This irritated me to no end. I did, however, find the sessions with the French psychiatrist more interesting and scientific--as well as informative. Still, his job was to get us to buy things we don't need.

The bottom line is that while I didn't like what I was seeing, I appreciate "Frontline" for doing it. It's a very rare insight into a weird and seemingly shallow world--and is never dull. Worth seeing.


3 of 3 people found this review helpful.  Was this review helpful to you?
Review this title | See all 2 user reviews »

Contribute to This Page

Watch the Latest Episode of "The IMDb Show"

Paul Scheer lets us in on a secret in The Disaster Artist and answers your questions. Plus, we explore the origins of midnight movies and take a look at IMDb's Top 10 Stars of 2017.

Watch the show