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2016 | 2011

1 item from 2016

Latin American TV Titans Team Up for Drama Series Production

4 April 2016 2:00 PM, PDT | Variety - TV News | See recent Variety - TV News news »

Faced with a feeding frenzy for higher-end dramas — punctuated by the Netflix-led OTTs mounting forays into original productions — Latin America’s most prominent players are forging alliances in a bid to cement their hold on a fracturing television market. Such collaborations allow both parties to work with higher budgets, and tap the cachet, expertise and multiplatform distribution channels of their partners.

Among the key players, Mexican TV giant Televisa made an agreement with Sony Pictures Television (Spt) to co-produce “Blue Demon,” a 65-episode TV drama series based on the true-life story of iconic Mexican wrestler Alejandro Munoz Moreno. Now in production, “Blue Demon” will air in Latin America on multiple Televisa platforms, with Spt and Televisa jointly distributing the series across the world.

Announcing the project at Natpe, Angelica Guerra, Spt senior VP and managing director of production for Latin America and U.S. Hispanic, said: “There is a growing »

- Anna Marie de la Fuente

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2016 | 2011

1 item from 2016

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