Big! came along at the height of the popularity of Discovery shows like Monster Garage and Monster House. It followed a similar premise of a team of individuals working to complete a highly ambitious project in five days. In this case, the goal was to build the world's largest motorcycle, popcorn popper, etc.
There were two crucial differences, however, both of which probably doomed the show. The first was that the team was largely a recurring cast of eccentric but only marginally likable characters, with only the occasional change-up or guest builder. The other problematic issue, a direct result of not changing the team each week, was that there were no prizes for completion. Having nothing but pride at stake for an incomplete build made it hard to care if the team failed, as they just moved on to the next project without consequence.
In the end, it may have just come too late to capitalize on the Monster Garage craze, but the concept and the characters also lacked the chemistry that makes for compelling viewing.
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