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Focus Features Hires Veteran Publicity Executive Dani Weinstein

10 March 2017 9:07 AM, PST | Variety - Film News | See recent Variety - Film News news »

Focus Features has hired veteran executive Dani Weinstein — who has worked extensively on the Weinstein Company’s awards campaigns — as executive vice president of publicity.

Weinstein will oversee theatrical publicity efforts for the entire Focus Features slate, including all awards campaigns. She will be based in New York and report to Jason Cassidy, Focus Features’ president of marketing.

“Dani is a consummate professional who has an incredible track record for spearheading breakthrough publicity campaigns for specialty titles,” said Cassidy. “Her breadth of experience working with world class filmmakers and talent, and collaborative style of leadership, makes her uniquely qualified. We’re thrilled that she is joining the Focus team.”

Weinstein has spent two decades in the entertainment industry. She has spent most of the last 17 years with TWC and Miramax, culminating as the studio’s president of publicity.

Her tenure included the campaign for “The King’s Speech,” which won »

- Dave McNary

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