The pier to which Max (Pierce Brosnan) ties the inflatable boat was a set piece fabricated just for the film. However, there was once a pier at this location (Sycamore Cove State Beach) in a different location. Occasionally the old pier pilings are visible protruding through the sand.
AMC theaters and New Line promoted this movie by placing an ad for a sweepstakes on their large popcorn bags. They misspelled Salma Hayek's last name as "Hayak" on the initial print run but the error was quickly caught and rectified.
Pierce Brosnan and Brett Ratner were hoping to collaborate on the next James Bond movie, but after that fell through with Bond producers they decided to maintain their relationship and do this instead.
EASTER EGG: On the Special Features, maneuver to the lower right corner of the screen for an additional scene of Max and Lola teasing Stan by pretending to have sex and then telling jokes to fool his bugging gadget.