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1 item from 2003

Barron to lead reality effort at UPN

29 October 2003 | The Hollywood Reporter | See recent The Hollywood Reporter news »

Following the success of its summer reality hit America's Next Top Model, UPN is stepping up its reality development, tapping Larry Barron as vp alternative programs. In the newly created position, Barron will oversee the development and day-to-day production of UPN's alternative and reality programming, reporting to Ghen Maynard, senior vp alternative series development and creative strategies at CBS, who also oversees alternative programming for sister network UPN. "Since Ghen brought 'America's Next Top Model' to UPN, we have become more aggressive in our pursuit of high-quality reality and alternative programming," UPN entertainment president Dawn Ostroff said. "With Larry's background and experience as a producer, we now have a terrific in-house alternative executive to make UPN even more competitive in this genre." Barron was a network consultant on Top Model and served as co-executive producer on Fox's Paradise Hotel. His producing credits also include Jerry Bruckheimer's Emmy-winning CBS series The Amazing Race, Tony and Ridley Scott's American Fighter Pilot and Mark Burnett's Combat Missions. »

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